Norfolk, VA (PRWEB) October 13, 2011
Affinity4, one of the nation's leading affinity-based marketing companies specializing in helping charities, ministries and other nonprofit organizations raise funds, has designated the Salvation Army’s Angel Tree Program as the focus of its philanthropic promotion this holiday season.
The Angel Tree Program provides underprivileged children and senior adults with holiday gifts and relies on the selfless giving and support of our community to bring joy and happiness to the less fortunate during the holiday season. With so many individuals struggling with difficult family, emotional or employment problems during this time, The Angel Tree Program provides much needed clothing, special needs gifts and other wished for items to those it serves.
Affinity4 will make a $5 donation to the Salvation Army’s Angel Tree Program for every Affinity4 Wireless Phone purchase made online or through their call center from now until December 16th. This donation will be given in addition to the 10% GiveBack to the customer’s favorite charity or ministry.
Through its employee volunteer projects like this, Affinity4 staff members have raised thousands of dollars for various nonprofit organizations and performed community service projects ranging from hosting a book drive for at-risk youth benefiting REACH, a children’s literacy avocation group (Norfolk, VA) and a coat drive for homeless families benefiting Our House Families (Chesapeake, VA) to building a guard wall to prevent erosion at First Landing State Park (Virginia Beach, VA) and hosting a Hoops for Hope Basketball Shoot-out to benefit AIDS victims in Africa.
If you would like to support Affinity4’s Angel Tree campaign, visit: http://www.affinity4.com/Promos/Angel-Tree-Program-2011.html.
More About The Salvation Army
The Salvation Army, an evangelical part of the universal Christian church established in London in 1865, has been supporting those in need in His name without discrimination for more than 130 years in the United States. Nearly 30 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. 82 cents of every dollar The Salvation Army spends is used to support those services in 5,000 communities nationwide. For more information, go to http://www.salvationarmyusa.org.
More About Affinity4
Owned by BN Media, an entity that also includes the investors behind Cross Bridge and Beliefnet, Affinity4 is an affinity-based marketing company whose mission is to help support its nonprofits' goals by assisting in their fundraising and development programs. Specifically, Affinty4 markets various telecommunications products and services, including long distance and wireless phone services, high-speed Internet, as well as DIRECTV®, and more to the supporters of its international base of nonprofits which includes charities, ministries, and more. With each supporter's purchase, Affinity4 provides a 10% GiveBack to the corresponding nonprofit organization. Affinity4's business model is to leverage and transform ordinary activities such as making phone calls into fundraising opportunities on behalf of vital causes worldwide. The Affinity4 Brand Promise is Ordinary Activities. Extraordinary Giving. To date, Affinity4 has given back more than $76 million to nonprofits worldwide. The company is headquartered in Norfolk, Virginia and led by President and CEO, Stephen Halliday. For more information, visit: http://www.affinity4.com or call 1-800-684-4880.
More About BN Media
Affinity4 is owned and operated by BN Media, LLC, the entity that includes the investors behind Beliefnet and Cross Bridge. The mission of BN Media is to serve the vast online market for spirituality and inspiration, bringing audio-visual and written content to the masses while helping people make a difference for their favorite nonprofit organization. BN Media achieves this by bridging the gap through which ordinary activities inspire activism, online giving and volunteerism.