Briggs Buick GMC Announces that Buick Achieves Two Consecutive Years of Sales Gains

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Introduction of new eAssist, Regal, Verano models expected to fuel Buick's growth

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According to the sales team at Briggs Buick GMC - the leading Buick dealership in Manhattan, Kansas - Debbie Cramer of Fort Walton Beach, Florida, was one of the first buyers of the new 2012 Buick LaCrosse with eAssist back in September when the fuel-efficient car started to arrive at Buick dealerships around the country.

The arrival helped the company achieve two straight years of retail sales gains. In fact, Debbie and her husband, William, liked the car so much that they have already ordered one for him too.

“I love the styling and the technology is awesome,” said Debbie Cramer, a Realtor who traded in her Toyota Avalon at Vince Whibbs Buick in Pensacola. “I wanted a nicer car with better fuel economy, and the LaCrosse has really impressed us.”

LaCrosse with eAssist delivers an estimated 36 mpg on the highway by providing electric power assist during heavy acceleration. The eAssist system saves fuel by capturing energy during regenerative braking and shutting down fuel delivery in certain deceleration conditions. The eAssist system is the 2012 LaCrosse’s standard powertrain.

“I’m very impressed by how smoothly the system operates and how unobtrusive the battery pack is in the trunk. The car is very spacious and comfortable, yet very frugal on fuel consumption too,” William Cramer said. “I really hadn’t imagined myself driving a Buick, but we were looking for something on the leading edge and this car delivers.”

With a lot of other Buick Regal model choices coming later this year, sport sedan lovers will be able to drive the highly anticipated Regal GS, which recently won the 120-mph Grand Touring class and earned the “Most Accurate Rookie” award in Nevada’s Silver State Classic Challenge recently.

“We are really fired up about the new Buick models,” said David Ferraez, president, Green Brook Buick, Green Brook N.J., whose sales are up 76 percent year over year. “And we’re totally excited about the new technologies on these vehicles, like eAssist and IntelliLink. When you have great products with great technologies, that’s a recipe for fun.”

Local Kansas residents who want to see why Buick is doing so well should stop in at Briggs Buick GMC - the premiere Manhattan, KS Buick dealership. Their sales team can answer any questions consumers might have about any of the great new models from Buick for 2011 and 2012.

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Eric Giroux
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