iFred and Bright Pink Partner for Courage in Fighting for Breast and Brain Health

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iFred launches an innovative new initiative called Project Courage through a joint collaboration with Bright Pink for a Sassy new approach to raising money for breast cancer and providing tools, resources, and prevention tips for at risk young women. Check out one of Bright Pink's VIPink events, lifted up and supported by Mood-lites, in a city near you this October to join in the fun.

Project Courage works to teach young women the difference between a down mood and a major depressive episode, with strategies for keeping the brain strong no matter what the challenge.

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iFred, a nonprofit aimed at shining a positive light on depression, announces a new initiative for breast and brain health coined Project Courage. iFred’s Project Courage is using the money to lift up and support a series of events with Bright Pink, an innovative charity educating high-risk young women about breast cancer prevention and early detection. Brilliant cocktails, bold music, and a bright cause are promised in Boston, Miami Beach, Washington DC, Chicago, St. Louis, Burlington, Denver, San Antonio, San Francisco and New York City throughout the month of October during Breast Cancer Awareness Month.

Research shows that those at high-risk for breast cancer or faced with caring for a loved one with the disease are more apt to become depressed. iFred works to educate young men and women in a positive, enlightening way about the importance of taking care of the brain. Project Courage provides educational materials for young women on the importance of nutrition, exercise, a support system, and contains suggestions on resources for therapy, peer mentoring programs, and online information available.

Kathryn Goetzke, iFred Founder and Interim Executive Director, comments, “People do not yet fully realize that brain health is connected to all aspects of our health. So when our body is fighting a disease like breast cancer, our brain becomes run down and more susceptible to depression. And if we have a family member battling breast cancer we can become depressed or anxious just from the stress of seeing someone we love suffer. Project Courage and iFred work to reach out to these young at risk women, and teach them the difference between just dealing with a down mood, and experiencing a major depressive episode.”

VIPink is an exciting social event featuring tasty cocktails and great music in ten cities throughout the U.S. this October. Each party will host information on breast cancer prevention, and tips for keeping the brain healthy. Proceeds benefit Bright Pink's education and support programming for young women at high risk for breast and ovarian cancer. Tickets are on sale at http://www.BrightPink.org/events.

iFred is an international nonprofit organization aiming to shed a positive light on depression throughout the world in order to prevent the onset, research causes and treatments, and rebrand the disease in a positive way. Project Courage is currently sponsored by Sassy Mood-lite sales available at Lowe’s Home Improvement Stores. Find out more about Project Courage and depression prevention at http://www.ifred.org or http://www.depression.org.

Bright Pink is the only national non-profit organization with an exclusive focus on the prevention and early detection of breast and ovarian cancer in young women. Find out more information at http://www.Brightpink.org.

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Kathryn Goetzke
iFred
866.353.6663
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Leah Drew
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