Optimum7 Develops Mobile-Friendly CSS-3 Animated Wufoo Form

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New marketing strategy targets online lead form conversions.

CSS-3 animated Wufoo form in HTML5.

CSS-3 animated Wufoo form in HTML5.

We are demonstrating to online marketers and web developers how different applications of emerging technologies can better engage users and further convert online leads.

Optimum7 has incorporated an unprecedented integration of CSS-3 animation, HTML5 and Wufoo forms to create an interactive lead generation form that steps away from the conventional look.

The CSS-3 animation features “(SEO) Scary Evil Octopus" floating in water which turns friendly when clicking on the prompt. In its friendly persona, the octopus plays with the 'email' field of the form that signs up users to receive Google's latest SEO alerts.

"Online users have become 'snow-blinded' by the over-saturation of dull forms on the Internet, which causes them to automatically ignore them," says Anthony Calzadilla, Chief Designer at Optimum7. "I hope that by making the marketing form fun, we can increase the amount of users that see and fill out the form."

Furthermore, CSS-3 is compatible to mobile browsers, allowing the growing market of smart phone and tablet users to complete the form on the go. "Unfortunately, Adobe Flash is phasing out as an animation software because it's not friendly to mobile browsing or SEO," Calzadilla says.

"Internet marketing is not just about having a Web page and ranking on Google's Page 1 results. It's now increasingly important that your Website is optimized for mobile browsing," says Duran Inci, COO of Optimum7. "For example, Morgan Stanley predicts that mobile internet will be bigger than desktop Internet by 2015."

"By creating this form, we are demonstrating to online marketers and web developers how different applications of emerging technologies can better engage users and further convert online leads," Inci says.

Optimum 7 is an Internet Marketing Company based in Morristown, NJ with offices in Miami, FL. The company provides Internet Marketing Services to small and medium sized businesses nationwide. Services also include Ecommerce and Website design, social media optimization, conversion optimization, reputation management and custom programming. For more information please visit http://www.optimum7.com.

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Ana Maria Rojas
Optimum7
(305) 647-2766
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