New Movers ID is unique in that it is sourced through on-going data feeds from multiple sources, not just new phone number listings.
Springfield, VA (PRWEB) October 18, 2011
Relevate announced today that New Movers ID is available to marketers via daily data feeds. Previously the data was available weekly. Consumer marketers such as alarm or security companies, home improvement and appliance retailers, or insurance and financial institutions can reach new residents immediately as they identify needs for their new home and lifestyle.
Scott Johnson, vice president data solutions said, “New Movers ID is unique in that it is sourced through on-going data feeds from multiple sources, not just new phone number listings. Sources include self-reported change of address, homeowner deed information, and new phone connects among others. Relevate harnesses the strength and eliminates the weaknesses of these multiple data sets to produce a powerful, unique and invaluable life event solution for marketers.”
Relevate offers multi-sourced targeted mailing lists and telemarketing lists for marketers who want to reach people who are planning a move, or new movers who have just relocated. Through years of testing and refinement, Relevate has developed a build process that eliminates over 50% of the records we receive. These records are identified as undeliverable, or simply are not new moves. Sixty percent of records on this new mover mailing list have a prior address, and 60 percent of records contain a do not call scrubbed phone number. New Movers ID contains 12 months of data, so that marketers can reach new residents at the appropriate time post move for their particular offer. Customers can arrange to receive daily feeds of the New Movers ID mailing list by contacting a sales representative, or order weekly data online.
Relevate, with its headquarters in Springfield, Virginia, is a leading digital data solutions provider offering a comprehensive range of marketing intelligence and data driven marketing solutions. Over 1,500 companies work with Relevate to improve their ROI and build leading-edge marketing solutions. For more information, call (800) 523-7346, or visit http://www.relevategroup.com.