This exciting new decision tool provides access to key information regarding Hispanic consumers.
Worthington, OH (PRWEB) October 14, 2011
Riding out this rocky economy is tough, but it gets easier having the right tools to make strategic choices marketers can be confident in. To meet this need, Prosper has announced the debut of Hispanic InsightCenter™, the latest Android Tablet App and InsightCenter. This unique decision support tool is all about Hispanic consumers and is designed to help executives make important decisions regarding the fastest growing consumer segment in the U.S.
Hispanic InsightCenter is a dynamic service derived from monthly surveys covering vital consumer variables including economy, shopping channels, future spending plans and media consumption (including new media like smartphones and tablets). It's a compilation of key Hispanic insights, all in one place. Marketers no longer have to scour the web or cross-reference multiple sources. They can install the tablet app and have immediate answers at their fingertips at a meeting, in an airport or at a store visit. Plus it can be customized to view just the insights users want to see and even pull in their company's information.
Hispanic InsightCenter is the second in a series of Android tablet apps and InsightCenters being released this year. Upcoming products include Chinese Consumer Insights, Auto Purchasers and American Pulse Insights. Premium InsightCenters are available and are fully customizable, allowing users to select from ten years of consumer data, identify their key segments and incorporate company branding.
Click here to explore the Hispanic InsightCenter™ (Basic access is complimentary).
The Hispanic InsightCenter™ from Prosper Business Development is powered by software from Prosper Technologies™. With a tradition of innovation for over 20 years, Prosper has provided market leadership and developed contemporary solutions to help companies at the top of their respective industries navigate change that impacts their business. Prosper has developed solutions that provide answers to today’s most urgent marketing issues.
About Hispanic InsightCenter™
Hispanic InsightCenter™ is an advanced platform for the visualization and delivery of vital Hispanic consumer variables including economy, shopping channels, future spending plans and media consumption (including new media like smartphones and tablets). It goes beyond traditional point-in-time data reports to trended insights in one easy-to-use, decision-ready format and allows you to compare Hispanics to their Non-Hispanic counterparts in order to market to them effectively.
# # #