Managed Print Services Association Named First Association Sponsor for New Lyra MPS Forum

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The Managed Print Services Association has committed to be the first association sponsor of the new Lyra MPS Forum. The half-day event will take place on Wednesday, January 25, 2012, from 12:30-5:00 p.m. at the Rancho Las Palmas Resort and Spa in Rancho Mirage, California. The event follows the 15th annual Lyra Imaging Symposium, which is scheduled for January 23-25, 2012, and complements the Symposium’s presentations and discussions.

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We look forward to working with MPSA to deliver an event that joins together unmatched MPS trends analysis and research data with real-world examples.

The Managed Print Services Association (MPSA) has committed to be the first association sponsor of the new Lyra MPS Forum. The half-day event will take place on Wednesday, January 25, 2012, from 12:30-5:00 p.m. at the Rancho Las Palmas Resort and Spa in Rancho Mirage, California. The event follows the 15th annual Lyra Imaging Symposium, which is scheduled for January 23-25, 2012, and complements the Symposium’s presentations and discussions.

“Lyra is known for keen insight and analysis in the digital imaging industry, and the MPS Forum takes advantage of Lyra’s comprehensive industry knowledge and expertise. Sponsoring the MPS Forum was a natural extension of our goal: to help MPSA members achieve success with MPS. The attendees that will benefit from this forum – OEMs, MPS service providers and solution providers, CIOs and IT professionals -- are the same professionals who join to the MPSA to grow their expertise and understanding of MPS,” said MPSA President, Joe Barganier.

The digital imaging industry has entered a period of transformation and MPS practitioners need data-driven market insight and intelligence to create actionable business plans to maximize growth opportunities and to avoid unnecessary business risks. They also need the tools to clearly showcase bottom-line savings to MPS customers and, in turn, MPS end users need a clear set of answers about what they should expect from MPS solution providers and a successful MPS program. The 2012 Lyra MPS Forum will join together Lyra’s leading MPS managed print and hard copy industry analysts and MPS solution providers and end users to examine how to maximize MPS engagements and find untapped opportunities. Specifically, it will feature MPS trends analysis and primary research results; solution provider/end users presentations, a “hot topic” panel discussion, and MPS dealer insights.

“We are pleased to have the support of one of the most essential and iconic players in the MPS space. The MPSA shares our commitment to industry understanding, collaboration, and growth. We look forward to working together to deliver an event that joins together unmatched MPS trends analysis and research data with real-world examples, leaving attendees armed with insight into today’s more reality-based world of MPS and the challenges and business opportunities it presents,” said Robert Palmer, director of Lyra’s Managed Document Practice.

For more information and to register for the MPS Forum, please contact Sandy Tobin at 617-454-2612 or visit http://www.lyra.com/symposium.

About the Managed Print Services Organization
The Managed Print Services Association (MPSA) is an independent, not-for-profit organization that serves the emerging MPS industry through the development of standards and industry guidelines which unite the different segments of the industry that bring value to all those participating. For more information about benefits and memberships, visit http://www.yourmpsa.org.

About Lyra Research: The Digital Imaging Authority
Lyra Research collaborates with imaging industry decision makers worldwide, enabling clients to strengthen their market position and achieve profitable growth. Lyra’s expert analysts and editors help clients devise and implement creative solutions to business challenges, arming them with competitive intelligence, strategic and tactical advice, news and analysis, and market forecasts.

Since 1991, Lyra’s custom research and consulting, advisory services, award-winning journals, and innovative events have set the standard for analysis of imaging hardware, consumables, and digital photography markets.

Visit http://www.lyra.com to learn more about how Lyra can be your strategic business partner.

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