Mobile Marketing Platform Cliku.com Invites Worldwide Beta Testers

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Cliku is a mobile innovation from the African continent that has this week launched its first ever international Beta test program. Owned by Quattro Internet Solutions, Cliku allows end users and white label partners to create SMS/Text messages with links to graphic-rich mobile pages and sites, while capturing campaign performance rates and user engagement via forms, polls and survey tools.

Cliku Mobile Marketing

Cliku revolutionizes the way businesses communicate with their clients - via mobile push marketing, engaging consumers with interactive, multimedia messaging straight to their data connected mobile phones.

Cliku.com is inviting users to apply to its new Beta test program where the company will be giving away up to 2,000 Cliku style sends to approved users until the end of November 2011.

Cliku mobile marketing is an innovate product that marries mobile websites and push marketing by way of a personalized web-link send within bulk SMSs. The company is running the Beta program to introduce this services to an international audience of marketers; which will allow for free Cliku-style SMS sends for opt-in campaigns that have been custom designed via a free Cliku online account.

Selected Beta candidates will be able to analyze their mobile campaign metrics to gauge their results according to their proposed goals (e.g. open rates, funds raised or quantity of forms filled in) making the test send a risk and cost free proof-of-concept.

The way consumers use the mobile web is very different to the way it is used in the desktop environment. Most mobile sites that are being created will never even be viewed by anyone, unless stumbled upon by chance. To gain real mobile traction, marketers need to use a combination of ‘push’ via mobile texting technology linking to (temporary) mobile sites. Cliku revolutionizes the way businesses communicate with their clients - via mobile push marketing, engaging consumers with interactive, multimedia messaging straight to their data connected mobile phones. This strategy enables a message to be delivered directly to subscribers’ phones with a simple click-through from the SMS, to channel viewers to an image-rich, personalized mobile site.

About Cliku:

Cliku is an all-in-one SAAS mobile campaign tool that offers a full house of marketing features; from a mobisite creator, opt-in list building functions, key metric and user-generated data feedback that help adjust mobile campaigns for greater return on investment. Cliku’s innovative tools make it easy to build, send and track successful mobile marketing campaigns. The powerful yet simple features facilitate the sending of a link in an SMS that opens up to a mobile page with multimedia-rich messages.

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Paul Honig
Cliku
+27 21 4619277
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