Redding, CT (PRWEB) October 18, 2011
On Thursday, October 27 at 1 PM EDT, Search Marketing Now presents "Seasonal SEO: Recipes for Success," a free webcast featuring Anthony Joseph, VP of Marketing for Optify.
Registration is open at Search Marketing Now.
With the holiday season just around the corner, digital competition for seasonal customers will be fierce. Marketers need to pay special attention to strategy, to make sure they aren't overlooked during this busy season.
This means building out editorial and social media strategies that support seasonal SEO. It also means marketers and advertisers must know the seasonal data and factor in any season trends when planning and implementing marketing strategy.
Whether the peak selling season is the holidays or the dog days of summer, if a business is seasonal, its marketing team needs to how that translates to SEO strategy.
This webcast will cover how businesses can leverage seasonal trends from analytics data, how to build out a supporting social media strategy, and how to develop appropriate seasonal content.
Speaker Anthony Joseph is VP of Marketing at Optify; prior to Optify he spent more than a decade at amazon.com
Optify is the leading provider of marketing software and services for the Real Time Web. Optify’s hosted, easy-to-use platform enables businesses and online publishers to drive more traffic and leads through organic search and social media, convert website visitors to customers, and measure and share results in real time with simple but powerful enterprise scale reporting.
About Search Marketing Now and Third Door Media:
Search Marketing Now webcasts are produced by Third Door Media, Inc. Third Door Media's mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful.
Third Door Media produces the conference series Search Marketing Expo - SMX, which includes SMX Social Media Marketing (Scottsdale, AZ, Dec. 5-6), SMX West, SMX Advanced, SMX East and other SMX conferences. Third Door Media also publishes the search marketing news and analysis site Search Engine Land and Sphinn.com, the place for web, online, search, interactive and internet marketers to share news stories, talk within subject-specific discussion forums, build a network and stay connected to hot topics in internet marketing.