MailChimp Announces Ability to Include Signup Option Directly in Images

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Using ThingLink’s image mapping technology, MailChimp subscribers can easily add a signup option to any image. Perfect for bands.

MailChimp today announced its integration with ThingLink, the leading provider of image engagement tools. ThingLink turns any image into a navigational platform for connecting people to services, products, information, entertainment, and each other. The addition of MailChimp to ThingLink lets users add a rich email newsletter sign-up tag to any image, anywhere on the internet.

ThingLink turns an image into an interactive experience, and this MailChimp integration allows people to transform images on their blog or website into an opportunity for email list sign-up. This feature removes seams, bringing companies and individuals closer to their followers. Published images with the ThingLink/MailChimp tag can boost subscription rates, expanding the reach of email campaigns and continuing conversations beyond the website.

ThingLink is a powerful new tool that extends brands and presents new revenue opportunities to individuals and enterprises alike. The platform currently supports a who's who of leading content hosting and social media companies, bringing music, video, shopping experiences, and more directly into images everywhere. ThingLink’s Rich Media Tags can be applied to any image and already allow the embedding of links from some of the world’s leading social content platforms such as YouTube, Spotify, Wikipedia, Twitter, Flickr, Facebook and many more.

It's easy to get this new integration going after users sign up for ThingLink and MailChimp accounts. They'll then get their MailChimp "signup form link code" from their "Lists" section on MailChimp, copy that, and head over to ThingLink. There users pick an image to tag, and paste their MailChimp "signup form link code" into ThingLink's editor field. They'll then get started tagging images with their MailChimp signup widget, or any other tags they see fit. Users can choose to tag all of the images on their blog or site with this, or can pick out the individual images they need.

ThingLink's standard service is completely free, with no ads to clutter up its tags. It has its own real-time analytics, works on mobile devices and is compatible with any site. It's also simple to install on blog platforms like WordPress, Blogger, and Tumblr.


About MailChimp
MailChimp supports more than 1 million subscribers worldwide, sending 2 billion emails per month. MailChimp is designed for the do-it-yourself power user -- someone looking for all of the power of the enterprise application, but built for anyone to use. MailChimp integrates with many third party applications including Facebook, Twitter, Eventbrite, Salesforce, Wordpress, Magento, Joomla, Drupal and Google Analytics. And best of all, prices start at free.

About ThingLink:
ThingLink develops tools for image interaction that allow content sharing via online images. ThingLink technology changes the way people interact with photos by transforming them into a surface for advertising, commerce, entertainment, search and social connection. Brands, publishers and bloggers utilize ThingLink in their images to share links, drive traffic, and set up image-based advertising campaigns. ThingLink has offices in San Francisco, New York and Helsinki.

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Sue Padgett
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