DuPont is proud of our partnership with the BBC and Horizons. These stories of inclusive innovation are introducing our company, our innovations and our scientists to people and businesses all around the world.
Wilmington, DE (PRWEB) October 19, 2011
DuPont-sponsored Horizons has begun its fall season airing around the world on the BBC World News channel. Horizons examines the future of business by looking at companies around the world that are making the greatest progress in their sectors and influencing the way people will live in the future.
Horizons has reached over 360 million households in 122 countries and, after airing just the first half of Season One, Horizons is the second highest rated show in BBC World News, outperforming the long-running "World Business Report" and second only to “World Challenge” a 7- year veteran program.
Presented by the award-winning business journalist Adam Shaw, Horizons will continue to travel across the globe to destinations including Brazil, China, Israel and Turkey to find the business ideas that could shape mankind's future. “We've been travelling the world on an intriguing and inspiring tour of the boundaries of innovation,” Shaw said. “Looking at the ideas and business areas that are really going to have an impact on how we live in the future and assessing the big issues they could tackle.”
The Horizons series will air weekly from now until Dec. 9 on BBC World News on Friday at 11:30 p.m., Saturday at 2:30 a.m. and 3:30 p.m., and Sunday at 9:30 a.m. and 7:30 p.m. (all times GMT). U.S. audiences also can catch the program on Bloomberg TV Saturday and Sunday at 11 a.m. and again at 3:30 p.m. ET.
DuPont produced stories of inclusive innovation that will air during the program’s center commercial break. Filmed around the world, the stories highlight global collaborations that reflect how businesses, governments, non-profits and academia are working together with DuPont to solve global challenges one region at a time.
“The stories of science and collaboration touch a range of our businesses again this season,” said DuPont Executive Vice President Mark P. Vergnano. “Our first story is about sustainable fishing and a new way to farm salmon in Chile. We then tell a story of how DuPont materials are helping make artificial limbs lighter and more flexible for amputees, and finally show how drought-tolerant seeds may seem like magic, but they are truly all about science.”
In the beginning of this season, viewers will learn how DuPont scientists, together with AquaChile, are introducing an innovative way to maintain fish stocks for generations to come. They have developed a new process that reduces the amount of feeder fish needed to farm raise salmon by 75 percent. And, together with Niagara Prosthetics & Orthotics International and Queen’s University in Canada, DuPont helped to develop prosthetic feet for amputees. These state-of-the-art devices are lighter and more flexible, thanks to new DuPont materials, and provide users with greater mobility and stability, which enable them, for example, to spend more time on their jobs to generate more income for their families.
“DuPont is proud of our partnership with the BBC and Horizons. These stories of inclusive innovation are introducing our company, our innovations and our scientists to people and businesses all around the world. They are learning how our revolutionary materials, creative solutions, and real-life applications can help their companies succeed in today’s marketplace,” Vergnano added.
For program highlights and an insight into the future of global business, visit horizonsbusiness.com. For all the latest news, behind-the-scenes pictures/videos and updates from Adam Shaw please follow at Facebook and on twitter at @horizonsbiz. For more information follow DuPont on Twitter at @DuPont_News and @DuPont_ability.
DuPont (NYSE: DD) has been bringing world-class science and engineering to the global marketplace in the form of innovative products, materials, and services since 1802. The company believes that by collaborating with customers, governments, NGOs, and thought leaders we can help find solutions to such global challenges as providing enough healthy food for people everywhere, decreasing dependence on fossil fuels, and protecting life and the environment. For additional information about DuPont and its commitment to inclusive innovation, please visit http://www.dupont.com.
# # #