Adriana Rocha, co-founder & eCGlobal CEO: “Our expertise in Brazilian business markets & extensive experience serving the Market Research industry in Latin America complements Confirmit’s position as a leading global provider of MR technology"
Salvador, Brazil and New York, NY and Oslo, Norway (PRWEB) October 20, 2011
Confirmit, the leading global software provider for Customer Feedback, Employee Feedback and Market Research, joins forces with eCGlobalPanel Inc. to deliver best-of-breed Market Research technology to the Brazilian business community. As the leading provider of online panels and professional services to the Brazilian and Latin American Market Research industry, eCGlobal will serve as a local Confirmit partner and reseller providing business leaders with local access to Confirmit’s platform and professional consulting services.
eCGlobal’s Brazilian headquarters in Salvador will serve as a Market Research center of excellence. Confirmit’s expansion into the Brazilian market complements the company’s already existing footprint in its New York, Vancouver and San Francisco offices, which support the North American market. The opening of Confirmit’s office in Cologne, Germany represents a relatively recent addition to Confirmit’s successful EMEA network, which includes the company’s Norway headquarters and offices in England and Russia.
According to Yaron Brenman, Vice President Sales, Market Research, Americas, Confirmit, “Through relationships with local technology experts like eCGlobal, Confirmit further extends the global reach of its flexible and multi-channel platform. This growing network and our expanding comprehensive platform will work in tandem to drive Market Research and customer engagement forward, delivering best-in-class technology to the Brazilian market.”
Adriana Rocha, co-founder and eCGlobal CEO adds, “Our expertise in the Brazilian business markets and extensive experience serving the Market Research industry in Latin America complements Confirmit’s position as a leading global provider of Market Research technology. Joining forces with Confirmit enables us to work with local businesses, in their native language, to deliver actionable business insights via innovative tools, real-time panels, and online communities.”
At the ESOMAR Best of Brazil conference today, Rocha shared her market knowledge via a presentation, “Engaging with consumers through a multidimensional social media research platform.” Before founding eCGlobal, Rocha was Executive Vice President for eCMetrics, one of the first interactive marketing research agencies in Latin America, and Director Latin America for GMI (Global Market Insite) where she developed strategic accounts with Top 25 MR Companies such as Ibope, GFK, TNS, and Research International.
Seven of the top ten global Market Research organizations use Confirmit technology to power their panels. In the first half of 2011, Confirmit delivered 21 million completed surveys on its On-Demand platform, a 35% increase on the first half of 2010 (and 83% over 2009). These surveys enable companies to collect insights to understand consumer behavior, attitudes and needs.
In September 2011, Confirmit introduced a feature-rich mobile component to its award-winning platform through the acquisition of Techneos Systems Inc., a company specializing in mobile Market Research and survey solutions. For more information about harnessing Confirmit to gain actionable insight for your business, email contact(at)ecglobalpanelcorp(dot)com .
Confirmit is the world’s leading SaaS vendor for multi-channel Customer Feedback, Employee Feedback, and Market Research applications. The company has more than 250 employees and offices in Oslo (headquarters), Cologne, Guildford, London, Moscow, New York, San Francisco, Vancouver, and Yaroslavl. Confirmit's software is also distributed through partner resellers in Barcelona, Kuwait City, Madrid, Milan, Pattaya, Sydney, and Tokyo.
Confirmit targets Global 5000 companies and Market Research agencies worldwide with a wide range of software products for feedback / data collection, panel management, data processing, analysis, and reporting. Customers include British Airways, Dow Chemical, Farmers Insurance, GlaxoSmithKline, Halifax Bank of Scotland, HSBC, Ipsos, Nielsen, The NPD Group, Safeco Insurance, Statoil, Symantec, Virgin Media, and Wells Fargo. Visit http://www.confirmit.com for more information.
About eCGlobalPanel Inc.
A pioneer in interactive Market Research services and solutions for Latin America and the US Hispanic Market, eCGlobalPanel Inc. helps corporations, agencies and Market Research companies Connect, Engage and Understand consumers nowadays. Using the advanced Confirmit platform, eCGlobal enables its customers to reach consumers and gather feedback, insights and expressions through real-time innovative solutions. To learn more, visit http://www.ecglobalpanelcorp.com.
+1 781 893 0053