“The average fragrance product contains 14 secret and potentially harmful chemicals not listed on the label.”
Bucks County, PA (PRWEB) October 24, 2011
Women know that perfumes can be an essential contributor to their style, presentation, and self-esteem. They also know that perfumes can make them feel sexy, sophisticated, and feminine. What women don’t know are the ingredients that their preferred fragrances contain – in particular, "unlisted ingredients that have been proven to cause allergies, organ irritation, dermatitis, respiratory reactions, and hormone disruption," says Natalie Szapowalo, co-owner of Tsi~La Natural Perfumery & Organics. "At Tsi~La, we're offering an alternative to commercial fragrances that's pure and healthy."
"If you are a company making a fragrant product, all you have to do is stick the (word) 'fragrance' on the label and then you're exempt from any further disclosure of exactly what chemicals, what ingredients, have gone into making that fragrance," says Dr. Rick Smith, executive director of Environment Defense Canada. ”It’s deemed to be a trade secret.”
In a 2010 study created by The Campaign For Safe Cosmetics entitled Not So Sexy: The Health Risks of Secret Chemicals in Fragrance, it was found that “the average fragrance product tested contained 14 secret chemicals not listed on the label,” including “many substances that have not been assessed for safety in personal care products” such as synthetic chemicals and often petrochemicals. The study went on to say that “the cosmetics industry has kept the public in the dark about the ingredients in fragrance, even those that present potential health risks or build up in people’s bodies.”
For women who wish to use perfume but want to avoid the unnatural, untested, and unhealthy ingredients found in the majority of commercial fragrances, the answer is simple: pure, natural, and organic perfumes. This "clean" approach to fragrances is being embraced by Tsi~La Natural Perfumery & Organics.
Owned by classically trained aromatherapists, green formulators, and organic advocates Natalie and her business partner Annie Morton, Tsi~La (pronounced “chee-la”, the abridged version of the word "atsilvsgi", meaning "flower" in Cherokee) offers perfumes that free of phthalates, parabens, sulfates, petrochemicals, and preservatives commonly found in traditional perfumery.
“Perfume requires only three fundamental ingredients: essential oils, distilled water, and grain alcohol,” says Farrah Sarafa, news writer for GreenAndSave.com. “Natural perfumes composed of essential oils from plants and flowers can energize and are therapeutically potent.”
“100% of our products’ ingredients are natural and organic, including the world’s highest quality essential oils, vitamins, antioxidants, active plant botanicals, and exotic butters,” says Annie, a former fashion model. “We don’t use any harmful synthetic additives or chemicals found in mass market fragrances and personal care products.”
In addition to the purity and safety of their formulations, the natural and organic perfumes of Tsi~La offer an additional advantage to their users: healthful mind and body benefits.
“Along with 40 years of combined experience in the fashion and beauty industry, Annie and I have also done extensive research in the area of natural health sciences and aromatherapy,” explains Natalie. “Every Tsi~La organic perfume that we envision, blend, pour, and perfect offers our customers specific emotional and holistic benefits that the particular natural ingredients deliver, including antioxidants that are protective and nourishing to the skin and essential oils that can be rejuvenating, calming and invigorating.”
The popularity of organic perfume and natural perfume has gained momentum over the last decade: companies such as red flower, A Perfume Organic, Aftelier Perfumes, Strange Invisible Perfumes, Intelligent Nutrients, wholearth beauty + bath by Danny Seo, LaVanila, and Rich Hippie have achieved success by keeping their ingredients real, clean, and natural.
“We love where these companies are going in terms of bringing safe and beautiful products to the marketplace,” says Annie. “Along with offering our own natural fragrances crafted in artisan-size batches, our goal with Tsi~La is to also infuse our products with the healthful mind and body benefits that our hands-on aromatherapy expertise make possible.”
The growing awareness of and demand for natural perfumes isn’t limited to the United States: Tsi~La’s organic perfumes are available in retail stores in Canada, Germany, and the UK, and via online retailers in Canada, the UK, and the Netherlands.
“As more studies about the dangers of commercial fragrances are disseminated online and discussed, the more that women will seek healthy alternatives,” says Natalie. “Annie and I have been longtime believers in the health benefits that aromatherapy-based organic perfume can bring, and we’re thrilled that women around the world are educating themselves about the fragrances that they’re putting onto their bodies. Organic perfumes will not only improve their overall health and well-being, they’ll also be safer for their companions, families, and co-workers.”