This refreshed brand look reflects the company-wide goal to always provide quality and elegance in everything we produce.
Salt Lake City, Utah (PRWEB) October 20, 2011
Bullfrog Spas recently announced that they will display a new look in their display at the 2011 International Pool | Spa | Patio Expo, the pool and spa industry’s largest trade show. Their “modern sleek-elegant” look, which will be fully unveiled in 2012, will help accentuate their position as the leader in technologically advanced high-end hot tubs.
Since their invention-driven beginning in 1996, Bullfrog Spas has continued to improve water delivery technology, wood-free composite spa structures, energy efficiency, and leak-proof shell technology in portable hot tubs. Their advancements have continually pushed hi-tech advancements in a traditionally low-tech industry.
Bullfrog’s focus on technology has produced a line of spas that are customizable, more powerful, 100% wood-free and more energy efficient according to data compiled by the California Energy Commission.
Bullfrog has never done things the traditional way. While other manufacturers battle quality issues as they move their production overseas, Bullfrog invests in a state of the art factory in the hi-tech Mecca of the greater Salt Lake City area. Instead of chasing low costs by outsourcing manufacturing to other countries, Bullfrog prefers to focus on manufacturing quality and development of new relaxation technologies.
Bullfrog Spas graphic designer, Travis Atwood, commented on their brand update and corporate goal: “This new look revolves around an updated color palette and a focus on modern elegant design. It isn’t a huge change but we felt that it was necessary to more accurately tell the Bullfrog story. This refreshed brand look reflects the company-wide goal to always provide quality, performance, and elegance in everything we produce.”
Modern pop culture has begun to take notice of this rapidly growing hot tub company. A popular comedian and video blogger, Toby Turner, recently called Bullfrog Spas “hot tubs from the future.” Those familiar with Mr. Turner’s tongue in cheek brand of humor immediately decipher the hyperbole, however, he also chose to endorse the Free Hot Tub Giveaway on Bullfrog’s Facebook page on his video blog and is designing his own Bullfrog Spa for order. Bullfrog Spas have also been chosen for recent television shows like MTV's Jersey Shore and others that push the hot tub envelope in their own way.
Pool and Spa industry insiders will get the first look at the new brand look of Bullfrog Spas before it becomes public in early 2012 with an updated website, brochures, in-store materials, videos, outdoor displays and more.
About Bullfrog International
Bullfrog International, LC, is headquartered in the greater Salt Lake City, Utah metro area. Bullfrog designs and manufactures the world’s only hot tubs with JetPaks® - modular jetted spa seats, which allow the user to customize, interchange, and upgrade the spa’s jetting at anytime. JetPaks are backed by six U.S. patents with other U.S. and foreign patents pending. Because of the JetPak System, Bullfrog Spas provide powerful hydrotherapy, are virtually leak-proof, and are extremely energy efficient. Bullfrog International currently distributes, licenses, and retails its products in the United States, Canada, Australia, Asia and Europe.
Bullfrog executives, including David Ludlow, the Founder, President, and inventor of the JetPak System, are available for interview.
To learn more about Bullfrog’s patented JetPak Technology and "hot tubs from the future" check out Bullfrog Spas on Facebook or visit bullfrogspas.com.
# # #