Business Software Alliance Intensifies Anti-Piracy Radio Campaign

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Scott & Scott, LLP, an intellectual property and technology law firm, with a practice area focus on software audit defense, alerts business owners throughout the country, especially in Chicago, Dallas, Los Angeles, New York, and San Francisco, that the Business Software Alliance (BSA) is ramping up their radio ad campaigns soliciting software piracy reports, according to research from Adscope.

Scott & Scott, LLP

Software licensing is difficult to manage, in fact, most companies don't even realize they are out of compliance.

Software audit defense firm, Scott & Scott, LLP, reports that the Business Software Alliance (BSA) has been increasing the number of radio ads encouraging confidential reporting of software piracy for a potential cash reward. Chicago, Dallas, Los Angeles, New York, and San Francisco areas in particular are hearing more anti-piracy ads.

The Business Software Alliance (BSA), is a global software industry group owned and funded by big name companies, including Adobe, Microsoft, Autodesk and Symantec.

The BSA has been aggressively marketing financial incentives to disgruntled employees to make anonymous software piracy tips against their employers with reward payments. Based on the number of radio ads in September, Los Angeles. #1, Chicago #2, New York #3, San Francisco #4, and Dallas #5 targeted markets, in their national “whistleblower” radio campaign according to statistics provided by AdScope.

“Companies that think they ‘are too big’ or ‘too small to hear from the Business Software Alliance’ are mistaken. Our firm has defended more than 300 companies across the U.S. and Canada against allegations of software piracy. Our clients have ranged from a one person lumber shop in South Dakota to companies with thousands of employees”, said Robert J. Scott, software audit defense attorney, Scott & Scott, LLP. Software license compliance can cost large enterprises millions of dollars; smaller enterprises often face even greater costs as a percentage of revenue.

Software piracy tips can result in substantial settlements with the BSA. A recent example reported by the Business Software Alliance involved a New York City consulting company paying $325,000 to settle claims that they had unlicensed copies of Adobe, Corel, Microsoft, and Symantec software installed on its computers. In the release, the Managing Partner said “We have always felt we were fully in compliance and had no idea there was any unlicensed software on our computers.”
“I have heard a similar response from hundreds of clients the firm has represented over the years”, said Scott.

Software licensing is difficult to manage, in fact, most companies don’t even realize they are out of compliance. Even the slightest software compliance infractions can result in heavy fines, lots of headaches, and bad publicity.

Scott & Scott, LLP recommends companies adopt a corporate policy on software compliance, have tighter restrictions on desktop users, and institute best practices for documenting software purchases.

About Scott & Scott, LLP:
Scott & Scott, LLP (http://www.scottandscottllp.com and http://www.bsadefense.com) is a boutique intellectual property and technology law firm with an emphasis on software disputes, technology transactions, brand management, and federal litigation. Our lawyers and technology professionals take a principled approach to each engagement, leveraging our experience to provide value. Our clients range from mature small businesses to publicly traded multi-national corporations who work proactively with us to creatively solve business and legal issues. We regularly work as part of a team of in-house and outside attorneys managing large-scale legal projects. We take the time to listen to a client’s objectives and understand its business before developing a custom strategy and project plan designed to give the client visibility into the process and the potential outcomes.

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Anita Scott
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