Bar Code Graphics, Inc. Released Upgrade to CardBank, an iPhone Application to Manage Loyalty Cards

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CardBank conveniently stores all of a user's retailer preferred cards in their iPhone. By eliminating the need to rummage through card after card on countless keyrings, CardBank centralizes the location of your cards for easy access, without comprising your personal buying habits.

Bar Code Graphics, Inc. recently released another upgrade to CardBank (version 2.1). Since it was launched in August 2009, CardBank has been downloaded by over 180,000 users. Unlike server based alternatives which track usage, CardBank stores all on loyalty card information directly on the iPhone.

Unlike many other shopping applications, all personal information and account numbers reside solely on the moble device and not on a remote online server. Of all the most popular features is the ability to add custom cards was the most requested. In addition to picking from a preprogrammed list, a user can enter the name and code of their card and select the bar code type. To enhance the user experience the bar code types are displayed graphically and the user has only to tap the bar code that visually matches their card. Another added feature was the ability to find and map the nearest retailer directly from the loyalty card screen. With the tap of a map button, the user's location is computed and a map is displayed of the nearest surrounding stores. Also, the card list is now sorted alphabetically with a tab bar to jump to each section by letter.

All of the improvements to CardBank are a direct result of customer feedback on Twitter. The development team uses Twitter as the primary communication method because it provides quick response and a searchable repository for FAQ's and suggestions. CardBank now includes a link in the info screen to its own Twitter page along with the links to the website and to request new cards. CardBank's Twitter page is located at http://twitter.com/CardBank.

About Bar Code Graphics, Inc:
Since the inception of UPC, Bar Code Graphics, Inc. has been a leading provider of barcode artwork and is consider the premier authority on bar code print quality. In 2001, http://www.createbarcodes.com was launched has provided digital barcodes online with immediate delivery for over 85,000 clients. In addition, Bar Code Graphics, Inc. is the largest North American testing center for barcode symbols. Complete information and a listing of included programs is available at http://www.barcode2mobile.com.

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JILL GERDZOS
Bar Code Graphics
(800) 662-0701 x240
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