Neverblue Launches Advanced Day Parting Technology

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Neverblue empowers affiliates to better optimize traffic.

Neverblue’s affiliates are savvy marketers who can use the new day part report tools to immediately increase the financial performance of their campaigns.

Neverblue, a premier global lead generation network, announced today that it has launched day parting reporting as a key new feature of its proprietary affiliate interface. Day parting is a flexible new tool to immediately empower affiliates to optimize their campaigns by breaking down clicks and conversions by hour of the day, day of the week, week of the month, and month of the year.

“Our affiliates expressed interest in having the ability to pinpoint exact times of increased traffic,” said Breen Liblong, Neverblue’s Director of Technology. “We value our partners’ feedback and decided to create day parting reporting that easily integrates into our current affiliate interface.”

Neverblue’s day parting technology offers intuitive filtering options that include the ability to filter based by country and region. Additionally, day parting reports have the capability to be set to match the time zone of an affiliate’s location. The reports are easily accessed through export files including CSV and XLS files, for deeper analysis.

“Neverblue’s affiliates are savvy marketers who can use the new day part report tools to immediately increase the financial performance of their campaigns,” said Gregg Stewart, Neverblue’s VP of New Media Platforms. “The ability to ramp spend up and down based on temporal patterns enables a powerful new means of campaign optimization."

About Neverblue
Headquartered in Victoria, British Columbia with offices in Europe and Asia, Neverblue is a premier global lead generation company that delivers millions of profitable customers to clients from all over the world, including members of the Fortune 1000™. http://www.neverblue.com

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Leanne Lowe
Neverblue
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