MEDIA ALERT: Andrew McAfee to Discuss New Book “Race Against The Machine” as Part of OpenText’s Purpose-Driven Speaker Series

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Breakfast talk with Andrew McAfee at the Westin Copely in Boston on Nov. 1. This is an amazing opportunity to come up to speed on McAfee's latest research.

Race Against the Machine
Andrew McAfee’s talk in Boston is the fourth in a series by industry thought leaders focusing on how companies can become truly social and collaborative organizations.

“Many workers, in short, are losing the race against the machine.” So contend Erik Brynjolfsson, an economist and director of the M.I.T. Center for Digital Business, and Andrew P. McAfee, associate director and principal research scientist at the center in a new e-book published this week, “Race Against The Machine.” McAfee will be discussing the research presented in the book and outlining ways purpose-driven companies and individuals can win the race against increasingly more capable digital competition.

Who:    
This free event is sponsored by OpenText, a global leader in content management and social software, including OpenText Social Work Place which helps purpose-driven teams assemble, stay connected, and achieve breakthrough results.

Why:
Andrew McAfee’s talk in Boston is the fourth in a series by industry thought leaders focusing on how companies can become truly social and collaborative organizations.

Who Should Attend:
This talk is ideal for leaders of all types, whether in large companies, start-ups, government or non-profits. It will inspire attendees to find their purpose and learn how social media can play a key role in their success.

When:    
8:00-10:00a.m. Talk begins at 8:30 am. (Eastern time zone), November 1, 2011

Where:
The Westin Copley Place, 10 Huntington Ave., Boston, MA 02116

How:
Register online here and follow the series on Facebook

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Peter Gorman
OpenText
(781) 761-6659
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Brian Edwards
OpenText
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