'The 80/20 Principle' by Richard Koch is Now Available for Android Readers as a Comic Book

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SmarterComics has adapted 'The 80/20 Principle' by Richard Koch, turning the best selling business book into a fully illustrated comic book that is now available for Android download.

The 80/20 Principle

SmarterComics offers visually stimulating, streamlined versions of original business books. This offers readers a different experience than if they were to read the original text.

'The 80/20 Principle' was written by Richard Koch based upon the observations of the predictable nature of the unbalanced distribution of wealth. These observations later became known as the 80/20 principle, and later lending its name to Richard Koch's book.

Koch studied the theory of the 80/20 principle, and in his book he applies the notion that only a few of the thoughts, decisions and actions we make directly affect the outcome of a given situation. If successful people put 100 percent of their effort into their goals, it is actually only 20 percent of their effort that will land them in a successful position or situation. Thus, 80 percent of what a person does may not account for much.

In 'The 80/20 Principle', Koch aims to help readers identify the effective 20 percent and eliminate the inefficient 80 percent. Identifying and utilizing these key elements will help readers to save time and energy by only applying the strategies that work, giving readers larger rewards with less effort.

'The 80/20 Principle' is a written adaptation of Italian economist Vilfredo Pareto's initial observations from 1897, and the 80/20 principle has undergone yet another adaptation for the modern age. SmarterComics has released a comic book version of Koch's original best seller. SmarterComics specializes in taking best selling business books and turning them into shorter, fully illustrated versions of their original counterparts for a new generation of readers to enjoy.

"SmarterComics offers visually stimulating, streamlined versions of original business books. This offers readers a different experience than if they were to read the original text. There's no competition for the original books, instead the two complement each other. While some readers may enjoy spending hours reading, others may prefer the SmarterComics version, which takes less than an hour to read," said Franco Arda, CEO of SmarterComics (http://smartercomics.com/).

'The 80/20 Principle' from SmarterComics has taken the main objective from the original book: 80 percent of all results stem from only 20 percent of entire efforts. After reading 'The 80/20 Principle' from SmarterComics, readers will:

  •     Be able to identify the effective 20 percent of efforts, and to bank on them
  •     Recognize the 80 percent of efforts that yield little or no return, and be able to disregard them
  •     Focus on the top 20 percent of their clientele in business as well as the most satisfying activities in everyday life, while dismissing other disfavoring sources

Readers can now download 'The 80/20 Principle' from SmarterComics onto their Android phones for $4.99. As a bonus, everyone that downloads 'The 80/20 Principle' will also receive a free iPhone download of Sun Tzu's 'The Art of War' from SmarterComics.

Fans can download this eBook and many more at: http://smartercomics.com/The8020Principle

About SmarterComics:
SmarterComics is a technology driven publishing company based in the Silicon Valley that turns bestselling books into comic books - comics that make you smarter! The company's award winning illustrators bring talent from prestigious comic companies including Marvel and DC Comics, lending a rich graphical style to the SmarterComics library. Many of their scriptwriters and editors have won awards that are equivalent to the Oscars in the comic genre: the Eisenhower and the Harvey Awards.

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Franco Arda, CEO
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