Business-to-Business Marketing 2012 Outlook Survey

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FUSION b2b announces a survey of business-to-business (B2B) marketers

FUSION b2b announces a survey of business-to-business (B2B) marketers that will identify marketing budget outlook, top marketing priorities, and tactical marketing plans for the upcoming 2012 fiscal year.

The quick and anonymous survey will be conducted via SurveyMonkey, a web-based tool, and will pose four (4) questions:

1) For the coming fiscal year, do you intend to increase or decrease marketing activities
    and budgets?
2) What is your most important marketing priority for 2012?
3) Which marketing tactics will increase or decrease in 2012?
4) Which category best describes your company?

To take the anonymous survey, link to:

"In this difficult economy, effective marketing planning and budgeting is more important than ever. A survey of this sort can certainly help you understand marketing trends or where you might plan marketing initiatives for the coming year,” states Neil Brown.

In addition, the results of this 2012 Marketing Outlook Survey will be announced in an upcoming webcast entitled Marketing Planning Best Practices for BtoB. The free webcast is scheduled for Thursday, November 10, 2011 at 1 pm CST. To register, link to:

FUSION b2b is a full-service strategic marketing, Internet and creative agency specializing in business-to-business, and is based in Naperville, IL. Winner of over 50 national awards for marketing excellence and creative execution, FUSION is recognized as a top marketing agency by BtoB magazine, and top Internet agency by Crain’s Chicago. For more information, and a comprehensive portfolio, please visit

© Copyright 2011. FUSION b2b Inc. All Rights Reserved.


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Heather Hawes
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