Pearland, Texas (PRWEB) November 01, 2011
Smashburger, the nation’s fastest growing “better burger” restaurant will open its first Pearland location on Wednesday, November 2, 2011. The restaurant will open at 10228 FM 518, Suite 140 and brings their signature smashed-to-order burgers, Häagen-Dazs® shakes, tempting sides and regional menu to this southeast Houston suburb.
Pearland Smashburger will feature a regional menu created with regional flavors and tastes in mind. The Pearland menu includes: The new Texas Jalapeño BBQ Smashburger made with layers of melted cheddar cheese, Applewood smoked bacon, grilled garlic jalapeños, haystack onions and barbeque sauce on an egg bun.
“In every Smashburger market, we explore what consumers enjoy eating and then bring those tastes and flavors to our burgers in an innovative way,” said Tom Ryan, Founder and Chief Concept Officer of Smashburger. “The Texas Jalapeño BBQ Smashburger has all Texas’ favorite big and bold flavors in one bite.”
Named for the cooking method used to create the perfect burger, Smashburgers are 100-percent—fresh, not frozen, Certified Angus Beef smashed on a flat grill to sear in the juicy flavor. To further the “better burger” experience, Smashburgers are served on a toasted artisan bun and topped with a selection of real cheeses, the freshest produce, and top-quality condiments.
In addition to burgers, customers can enjoy a selection of grilled or crispy chicken sandwiches, grilled and split hot dogs, and signature salads, along with a variety of irresistible sides including rosemary and garlic–seasoned Smashfries, fried pickles, Haystack Onions, and Veggie Frites (flash-fried asparagus spears, carrot sticks and green beans). The restaurant will also serve a selection of alcoholic and non-alcoholic beverages including local beers, wine, hand-spun Häagen-Dazs shakes and IBC® root-beer floats in frosted mugs.
“We are thrilled to bring our ‘better burgers’ to Pearland,” says David Prokupek, CEO & Chairman of Smashburger. “With our smashed-to-order burgers, fresh ingredients, and tempting sides, Smashburger is sure to become Pearland’s favorite burger in no time, and we are proud to join the Pearland community.”
Smashburger is the country’s fastest growing, fast casual “better burger” restaurant. Its hand-crafted burgers are made with fresh, never frozen, 100% Certified Angus Beef, that are “smashed”, seared and seasoned on the grill to juicy perfection for every individual order. Guests can create their own burger masterpiece or enjoy one Smashburger’s innovative signature recipes-- including a unique burger for every local market that highlights the distinctive flavors of that region. Smashburger also serves tender marinated grilled or crispy chicken sandwiches, grilled and split hot dogs, freshly prepared salads, handspun Häagen-Daz® shakes and an array of signature sides. Developed and owned by private equity firm Consumer Capital Partners (CCP), Smashburger operates and develops both corporate and multi-unit franchise territories across the country with 127 restaurants nationwide. With the commitment from its franchise partners to build 463 units, Smashburger is on target to have 500 plus stores in the next few years. Smashburger was also named to the 2011 Inc. 500 list and is the recipient of the International Council of Shopping Centers 2011 Hot Retailer Award. To learn more, visit http://www.smashburger.com.
About Consumer Capital Partners
Denver-based Consumer Capital Partners (CCP) is an innovative private investment and concept development firm focused on multi-unit retail businesses, primarily in the restaurant industry. CCP has deep experience in the fields of private equity, brand, concept and product development and strategic consulting. To learn more about CCP, please visit http://www.consumercp.com.