Aspire and Women for Women International Launch The ‘Aspire to Inspire’ Campaign

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Aspire, the internationally renowned women’s executive coaching company and its non-profit sister organization, The Aspire Foundation, in conjunction with the charity Women for Women International is proud to announce the launch of The Aspire to Inspire Campaign to send messages of inspiration to women in the country recently ranked as the most dangerous in the world for women, Afghanistan.

Aspire Leadership for the Future has over a decade’s worth of experience in the advancement of professional women in business around the globe and through its non-profit side, The Aspire Foundation, also provides a pro-bono mentoring program for women working in nonprofits and is actively improving the lives of over 250,000 women and girls worldwide. Now, in conjunction with Women for Women International, it will launch a unique email campaign to support and inspire the women of Afghanistan.

Working together with Women for Women International, a global charity dedicated to helping women survivors of war, the principle aim of this unique and far-reaching campaign is to collect over the coming weeks more than 1,000 on-line messages of inspiration to these courageous women. These will then be presented in person to Sweeta Noori, Afghanistan Country Director of Women for Women International, during The Aspire Leadership for the Future Conference – Life, Work, World – taking place on the 29th & 30th November and delivered by her in person to these brave and often forgotten women survivors of war.

Thomson Reuters Foundation conducted a poll to establish the world's five most dangerous countries for women. 213 gender experts from five continents were asked to rank countries by overall perceptions, as well as six key risks. The results were published in June 2011 and are available on the Foundation's website at http://www.trust.org/trustlaw/womens-rights/dangerpoll. Afghanistan was ranked number 1. It was also found to have one of the world's highest maternal mortality rates, high levels of forced marriage and around 87% female illiteracy.

“You know how inspiring it is when someone encourages you or stands up for you? In Afghanistan, the most dangerous country in the world for women, there are some amazing women aspiring to transform their life, work and world - behind all the negative headlines. Most of their stories go unheard and unrecognized. They are getting no outside encouragement, feel very alone and can often feel like giving up” said Dr. Collins.

Aspire Leadership for the Future has over the last decade worked with women from all over the world offering executive coaching, leadership development, consultancy, events and research related to women as leaders with global corporations focusing on the commercial need to attract and retain the very best female talent. It is also an award winner in working with corporate diversity program leaders, human resources professionals and senior leaders to assess organizational needs; address female talent acquisition and retention issues; and design tailor-made programs to develop and advance high-performing female leaders.

The creation of a non-profit side, The Aspire Foundation, in early 2010 to a provide a pro-bono mentoring program for women working in non-profit organizations that impact women is actively improving the lives of over 250,000 women and girls worldwide, with the goal to positively impact the lives of 1 million women by 2015.

The Aspire to Inspire email campaign is the latest in a series of International Campaigns in the last year and is a further indicator of the Aspire and The Aspire Foundation’s on-going commitment to improve the lives of women and girls everywhere, be it in themselves, their homes, their workplace or their world.

As Dr. Collins says, “Many companies talk of working in a socially responsible way. We put it into practice every day - we reinvest up to 50% of all revenues generated by our programs and services into social issues that impact women and girls. The Aspire to Inspire email campaign to support the courageous women in Afghanistan follows that commitment. Together we can really Make a Difference”.

Anyone wishing to be a part of The Aspire to Inspire email campaign and help to bring a message of inspiration, encouragement and support to the women of Afghanistan who daily live without even the most basic of human rights can visit http://theaspirefoundation.org/index.php/campaigns

For more information on Aspire Companies, The Aspire Foundation, The Aspire to Inspire Campaign and the Aspire Life, Work, Word Conference, please go to http://www.aspirecompanies.com or email Dr. Samantha Collins at scollins(at)aspirecompanies(dot)com.

For more information on Women for Women International, please go to http://www.womenforwomen.org or email Alison Wheeler at awheeler(at)womenforwomen(dot)org

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SAMANTHA COLLINS
ASPIRE
(310) 437-8018
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