LUNAR Announces New Office in Chicago

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New Chicago offices allows LUNAR to tap into Chicago's consumer centric product development community and is the latest addition to the rapidly growing company.

LUNAR is joining the ranks of Michael Jordan, Tina Fey and Obama by setting up a new location in the windy city. The office is located at the epicenter for design in the mid-west, the River North area of downtown Chicago. The new office allows LUNAR to tap into Chicago’s consumer centric product development community and is the latest addition to a rapidly growing company which already has offices in San Francisco Bay Area - epicenter of the experimental spirit of California, Munich - deep in the heart of European design sophistication and Hong Kong - putting LUNAR at the forefront of China’s resourcefulness. “LUNAR is growing and we are thrilled that our next move drops us in the heart of Chicago, allowing us to service clients from a local studio,” says CEO and co-founder of LUNAR, Jeff Smith.

Widely known design thinking and management consultant Mark Dziersk, will be Managing Director of the Chicago office as well as a key player in the leadership team at LUNAR. Mark’s twenty plus year career advising global companies spans experience in innovation strategy, branding, industrial design, packaging and public speaking. “We are excited about Mark joining the team and expanding our global presence,” said LUNAR’s president, John Edson. “We already have important initial Chicago based projects underway and look forward to growing the LUNAR team as we continue forward.”

Prior to LUNAR, Mark was a principle at both Brandimage - DesGrippes & Laga and HLB, Herbst Lazar Bell Inc., two of the nation’s top design and innovation consultancies. “I could not be more excited about joining the LUNAR team and bringing expertise in branding and design strategy into the LUNAR innovation and development mix,” says Mark. “Chicago is an extroverted city like New York, Tokyo and London. I think it’s a great juxtaposition to the savvy, tech centered ingenuity that Silicon Valley provides and I am excited to be a part of this new adventure. Since the moment we opened here the response has been just terrific.”

The new office is located at 750 North Franklin #201 Chicago, IL 60654.

About Mark Dziersk

For the last six years Mark has been one of the core Design Meets Business bloggers for Fast Company. He is also responsible for 100+ design patents and has won awards including Red Dot, IDEA Gold and ID Magazine Best of Category. Widely recognized as an expert in his field, Mark has been published and quoted extensively in trade magazines and business publications including Innovation, ID Magazine, Time Magazine and The Wall Street Journal. He is a past president of the Industrial Designers Society of America (IDSA) and current editor of Innovation Magazine for IDSA.


LUNAR creates winning consumer, technology and medical products that make a difference to people, businesses and markets. Founded in 1984 with the mission, “Creativity that makes a difference,” LUNAR has stayed true to creating products with high integrity and great attention to detail. With a portfolio of highly successful products, LUNAR has consistently held a spot among the top 5 award-winning product design firms for the last 10 years, according to Business Week magazine. LUNAR provides full service product development initiatives to clients including Apple, Cisco Systems, Hewlett-Packard, Microsoft Corporation, Motorola, Philips, Oral-B, Palm, Pepsi and Sony.


Media Contact: Amy Cunha, BigPicture PR 415.362.2085 amy(at)bigpicpr(dot)com


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