I am an enthusiastic advocate of Zuberance,” said McBride. “Brand advocacy and the power of Word of Mouth play a critical role in the success of all consumer brands.
San Carlos, CA (PRWEB) November 08, 2011
McBride is an internationally-recognized fitness industry expert with more than 25 years of experience in the health club industry. McBride has served since 2009 on the board of directors of the International Health, Racquet, & Sportsclub Association (IHRSA), the fitness industry’s only global trade association. He is a frequent speaker at IHRSA events worldwide.
Club One, Inc. is an award-winning health club management company with 14 owned properties and over 75 management agreements with community centers, medical fitness centers, and Fortune 500 companies.
“I am an enthusiastic advocate of Zuberance,” said McBride. “Brand advocacy and the power of Word of Mouth play a critical role in the success of all consumer brands. Zuberance enables a company of any size to mobilize its Brand Advocates to build their business. This technology and partnership is game-changing in understanding and mobilizing your best customers. Zuberance will help your business grow, better know your customer, and build your online reputation for future growth,” said McBride.
“We are delighted and honored that Bill is joining our advisory board,” said Rob Fuggetta, Zuberance Founder & CEO. “Bill’s knowledge, expertise, and vast network of contacts will be very valuable for Zuberance as we continue to grow our business in the health and fitness industry,” Fuggetta said.
Zuberance is the leading social media marketing company focused on Brand Advocates. Zuberance’s award-winning social media marketing solution enables companies to systematically identify and energize their highly-satisfied customers (AKA “Brand Advocates”), driving measurable increases in referral leads, recommendations, and revenues. For more information, visit http://www.zuberance.com or follow Zuberance on Twitter @zuberance.
Media contact: Cara Fuggetta, Zuberance, 650.576.7475, cara(at)zuberance(dot)com.