TBC Retail Group Unveils Service Central® Branded Wheel, Targets Winter Wheel Market

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The all-season, Service Central 4Cast (4Cast) wheel is built of cast aluminum construction with a full silver finish to withstand the effects of harsh winter conditions typically detrimental to the finish of wheels.

Service Central 4Cast Wheel

Service Central 4Cast Wheel

The new Service Central 4Cast wheel is an excellent all-season wheel built to withstand harsh winter driving conditions so your wheels look good year round. Its high-quality workmanship and competitive price put it at the forefront of entry level wheels.

TBC Retail Group (TBC Retail), a leader in the tire and automotive service retail industry, today unveiled its newest Service Central branded product targeted to the winter wheel market. The all-season, Service Central 4Cast (4Cast) wheel is built of cast aluminum construction with a full silver finish to withstand the effects of harsh winter conditions typically detrimental to the finish of wheels.

The 4Cast wheel, offered in: 14x6; 15x7; 16x7; 17x8; and 18x8 sizing for most passenger car, minivan and crossover fitments, is available exclusively at Tire Kingdom®, NTB-National Tire and Battery®, Merchant’s Tire and Auto Centers® and Big O Tires®. Other brands exclusive to the TBC Retail Group family include V Line® Performance Wheels and Mossy Oak Camouflage wheels.

“Snow, sleet and salt are all a part of winter roadways wreaking havoc on wheels,” said Lynn Parker, Senior Vice President of Purchasing, TBC Retail Group. “The new Service Central 4Cast wheel is an excellent all-season wheel built to withstand the harsh winter driving conditions so your wheels look good year round. Its high-quality workmanship and competitive price put it at the forefront of entry level wheels.”

For more information on the products and services available at Tire Kingdom, NTB, Merchant’s Tire and Big O Tires, visit http://www.servicecentralauto.com or call 800-NEW-TIRE to locate a store near you.

ABOUT TBC RETAIL GROUP

Headquartered in Juno Beach, Florida, TBC Retail Group, Inc., a subsidiary of TBC Corporation, operates more than 800 tire and automotive service centers under the brands: Tire Kingdom, NTB - National Tire and Battery, and Merchant’s Tire and Auto Centers, along with over 400 franchised Big O Tires locations. The contingent of over 1200 stores has trained and certified ASE technicians who use state-of-the-art equipment to provide quality service on cars and trucks. The nationwide warranty provides peace of mind while it protects consumers and their investment in over 40 states. TBC Retail Group employs more than 300 associates at its Juno Beach, Fla. headquarters and approximately 10,000 associates nationally. To locate a store near you, call 800-NEW-TIRE. TBC Corporation, headquartered in Palm Beach Gardens, Florida, is one of the nation's largest marketers of automotive replacement tires through a multi-channel retail and wholesale strategy.

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Patrice Kelty
Tire Kingdom, Inc.
(561) 383-3000 x2527
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