Health, Wellness and Beauty Expert Advice Website Launches at http://www.beforliving.com

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Given how complex health and wellness issues can be, the focus of “be” is to address this problem by providing information from physicians, nutritionists, personal trainers, yoga instructors, and other health and wellness practitioners in an integrated and personable manner.

Beforliving.com approaches information related to health, wellness, and beauty by looking at each topic from mental, physical and spiritual perspectives.

Kismet Group, LLC a digital media publisher, announced today the launch of “be” – the premier online expert information exchange resource for today’s savvy female consumer. The founders have created a content approach that addresses a unique and underserved part of the women’s health information market by providing both Western medical and Eastern philosophical approaches to common health, wellness and beauty issues. The rising cost of healthcare coupled with an increasing interest by consumers for a more direct management over their individual health and wellness concerns is driving empowerment and a proactive approach towards health issue management.

Kismet Group Co-Founder and Board Certified Plastic Surgeon, Dr. Gregory A. Buford, FACS, suggests that “beforliving.com" was born out of a clear patient interest and the need to understand and fuse Western and Eastern approaches to health and wellness—something I see in my own plastic surgery practice on a daily basis. By delivering information from trusted expert sources on a wide range of approaches strategically centered on a specific target issue, consumers can better understand how to take charge of and manage their own health and wellness. Understanding that there is no one right way to do this, the mission of “be” is to present balanced views on multiple approaches for managing health, wellness and beauty.”

Beforliving.com approaches information related to health, wellness, and beauty by looking at each topic from mental, physical and spiritual perspectives. As medical science continues to change, there is a growing understanding of the direct connection between the mind and body and the need for convergence for attainment of optimal wellness. This convergence of nutrition, exercise and stress management is just beginning to be understood in terms of its association with major health, wellness and beauty issues women face on a daily basis.

Dr. Buford also comments that the focus at “be” is to not simply to provide useful information, but also to deliver it in a way that consumers can easily understand. By developing an approachable interface between the Expert and the Consumer, information is passed on in a manner that is easier to comprehend and to incorporate into activities of daily living. A simple review of current online resources suggests that far too many websites tell you how or why something may be good for your health, often in medical terms, but they simply don’t provide enough guidance for consumers on how to actually use this advice and incorporate it into their everyday lifestyle or routine. Given how complex health and wellness issues can be, the focus of “be” is to address this problem by providing information from physicians, nutritionists, personal trainers, yoga instructors, and other health and wellness practitioners in an integrated and personable manner.

beforliving.com is also unique in content will be provided in multiple formats including video, audio, and text including distribution by Apple iTunes. This multi-format content distribution strategy is critical given the growing number of methods consumers use to access information. To better manage your wellness, it is critical to understand exactly what it takes to achieve optimal health. And the goal at “be” is to deliver just that!

To learn more please visit http://www.beforliving.com.

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Gregory Buford
Kismet Group, LLC
(303) 708-8234
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