Stem Footwear Launches on the Strength of 3dcart Ecommerce Software

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Partnership with Marketing Media Helps Online Store through Successful First Steps

On the backend, 3DCart makes it simple to set up unique distributor logins and set individual pricing based on each one. With regards to B2B flexibility, it’s a more powerful platform than anything else we’ve seen on the market.

On September 15, online barefoot shoe store Stem Footwear (http://www.stemfootwear.com) opened its virtual doors to a flood of new orders. In the first 30 minutes, the company logged more than 45 items sold. Six hours in, Stem Footwear had received 100 orders. By the end of the first day, more than 180 customers had ordered the new style of shoe.

Between a year and a half of preparation, 3dcart ecommerce software and guidance from Canada’s Marketing Media (http://marketingmedia.ca), Stem Footwear had successfully built enough buzz to launch and maintain its new stock of barefoot walking shoes, a unique product in the world of footwear.

A former victorious Purdue decathlete and High School National Champion in the Pole Vault, Stem Footwear founder Andrew Rademacher had turned his passion for running into a livelihood. The idea for barefoot walking shoes was born from critics of the recent barefoot running trend, who Andrew believed weren’t giving their bodies enough time to get used to shoes with no cushioning.

Canada’s Marketing Media, falling back on extensive experience in the ecommerce business, advised Andrew to choose 3dcart as a shopping cart suite for three key reasons:

  •     B2B Flexibility: “Andrew needed a way to sell wholesale to other retail stores so he could expand his audience,” Marketing Media’s Christian Fillion says. “On the backend, 3DCart makes it simple to set up unique distributor logins and set individual pricing based on each one. With regards to B2B flexibility, it’s a more powerful platform than anything else we’ve seen on the market.”
  •     Customization Potential: For his unique product offering, Andrew wanted the brand to have its own look and feel, and 3DCart makes it simple for Marketing Media to access design resources like CSS. “Very few other ecommerce software providers offer the level of access to CSS that 3DCart does,” Christian says.
  •     24/7 Customer Support: 3DCart support has been there to respond to my urgent questions 24/7 with their own live chat and 1-800 number,” Andrew says. “And for questions that require more explanation or screenshots, I email support and get an answer back within an hour.”

To read the full case study, visit http://www.3dcart.com/ecommerce-case-studies.html.

About 3DCart
3DCart (http://www.3dcart.com), located in Tamarac, Florida, is a complete ecommerce software solution for merchants to build, promote and grow their online business. The company's services include the tools, advice, support, and technology to manage an entire online operation. Since 1997, 3DCart has been developing internet solutions for small to medium size businesses. Today, 3DCart is an Inc. 5000 company, a Visa PCI Certified provided and a pioneer in Mobile Commerce and Social Marketing.

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Gonzalo Gil
3dCart Shopping Cart Software
(800) 828-6650 x1
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