Help! An Evil Scientist Has Kidnapped World Book's Building Blocks of Science!

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World Book promotes fun while teaching important science concepts

Help World Book find the Building Blocks of Science and win prizes!

Help World Book find the Building Blocks of Science and win prizes!

I have kidnapped the Building Blocks of Science in order to become ruler of this planet! The only thing that can stop me is if you figure out where I've stashed them."

World Book’s Building Blocks of Science characters have been kidnapped by an Evil Scientist--the dastardly Dr. Edwin Quark. Gasp! He has hidden the Building Blocks of Science characters throughout the universe and World Book needs help in finding them in time to publish the 10-volume series.

Luckily, according to the Geneva Convention rules that regulate Evil Scientists, Dr. Edwin Quark is obligated to provide clues that will help World Book friends find the Building Blocks characters. Dr. Quark will regularly post clues on both World Book’s web site and World Book’s Facebook Page. Visitors who help World Book find the characters will automatically be entered into a sweepstakes for World Book product and other prizes.

“I’m pleased to announced that World Book has created its first graphic nonfiction series, Building Blocks of Science,” said Don Keller, President of World Book. “Our mission with this interactive sweepstakes is to introduce Building Blocks of Science in a manner that is just as fun and engaging as the series itself.”

The Building Blocks of Science Sweepstakes

“I have kidnapped the Building Blocks of Science in order to become ruler of this planet!” exclaimed Dr. Edwin Quark, Evil Scientist. “Let’s just see how well you function without the most powerful forces in nature! The only thing that can stop me is if you figure out where I’ve stashed them. But you inferior creatures are no match for my superior mind!”

Every weekday—from Monday, Nov. 14 thru Friday, Dec. 9—the evil Dr. Edwin Quark will post a clue that will help World Book friends find a missing Building Blocks of Science character. Any visitor who enters a guess on World Book’s web site or World Book’s Facebook Page will automatically be entered into a sweepstakes for weekly prizes.

Every Friday during the sweepstakes, grateful Building Blocks of Science characters will randomly select winners from the pool of people who entered answers to Dr. Edwin Quark’s clues. Winners will be sent a ball cap featuring the entire Building Blocks of Science gang. A final grand-prize drawing for a set of Building Blocks of Science will be held when all characters have been located and safely returned to World Book. The cast of Building Blocks of Science characters includes Gravity; Magnetism; Matter; Energy; Light; Sound; Electricity; Force and Motion; and Heat.

Each character’s clue page also contains important information about the properties of the science topic represented by the character. As a result, the daily clues also provide a fun learning experience on complex science concepts.

The Building Blocks of Science Series

Building Blocks of Science is World Book’s first graphic nonfiction series. Each of the 10 volumes in the series features a whimsical character to guide the reader through a physical science topic. It features volumes on Gravity; Magnetism; Matter; Energy; Light; Sound; Electricity; Force and Motion; and Heat.

The volumes in this educational series feature highly original and humorous comic-style art to draw children into the material. The volumes include all the wonderful features that are typically found in World Book products, including a table of contents, glossary, additional resource list, and an index.

Ordering and Availability

Building Blocks of Science is available at pre-pub savings thru Dec. 9, 2011. For more information, visit World Book. Schools and library customers can contact their World Book representative at 800-975-3250 (U.S.) or 800-837-5365 (Canada).

About World Book

World Book, Inc. sets the standard in publishing accurate, current, and reliable reference and learning materials for children and adults. Based in Chicago, World Book is committed to creating educational products that meet the highest standards of editorial excellence in print and digital forms. This commitment has resulted in a wide range of products including the quintessential The World Book Encyclopedia; the World Book Web, a comprehensive and authoritative online solution meeting the diverse information needs of students, educators, public library patrons, and families; and World Book Classroom, innovative and effective teaching resources to improve learning in libraries, classrooms, and at home. World Book, Inc. (http://www.worldbook.com) is an affiliated company of the Scott Fetzer company, a subsidiary of Berkshire Hathaway, Inc. Connect with World Book at facebook.com/WorldBook or twitter.com/worldbookinc.
Names are trademarks of their respective organizations.

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Jennifer Parello
World Book
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