Companies are quick to invest in a sleek-looking website but the hosting arrangements are often considered as an afterthought
(PRWEB UK) 14 November 2011
According to recent reports from renowned industry specialist netcraft.com, all major web hosting suppliers gained extra websites throughout November 2011, indicating that more people than ever before are advertising and trading online. This trend could be explained by the increasing number of business owners setting up websites in order to showcase their company’s wares on a much bigger scale. However, those new to the market often underestimate the importance of choosing an ideal hosting package for their site – an error that could prove to be costly further down the line.
Peter Andrease, Lead Web Designer at Positive Web Design, identifies the main reason why companies make mistakes when it comes to their hosting facilities:
“Companies are quick to invest in a sleek-looking website but the hosting arrangements are often considered as an afterthought. We’re quick to tell our clients that the hosting package they choose ultimately decides the on-going success of their site, especially if they’re selling online and are running a site that needs a certain amount of attention every now and then.”
As a highly-regarded web design agency based in the UK, Positive Web Design has compiled a list of basic points that webmasters need to consider when searching around for the best hosting facilities for their needs.
1. First and foremost, companies need to set aside a clear budget for their hosting services – and stick to it. Business owners need to determine how much they are able to spend on hosting on a monthly or yearly basis in order to track down a package that’s going to work for them in the longer term.
2. In addition to monetary concerns, businesses need to decide whether their site requires a dedicated server or whether a shared server best suits their needs. Dedicated servers offer more resources and extended flexibility, while shared servers offer slightly less security yet are perfect for smaller sites that require little memory and disk space. Positive Web Design advises that webmasters check with their developer to determine the technical requirements of the site.
3. Website owners need to consider whether their site will require an SSL (secure sockets layer) certificate. Once installed on the server, this certificate makes sure that the information sent and received between the server and the site can’t be intercepted and therefore offers a greater sense of security to users of the website in question. SSL certificates are generally an affordable option and offer greater peace of mind to both the webmaster and the consumer.
4. Companies must be sure to take a look at the email specifications of the hosting package. Does the hosting company offer email protection and management? Can users edit their own messaging system via a control panel or must all changes be made through the administrator? All of these questions must be asked if businesses are to choose a convenient and scalable hosting option that can be managed in-house.
5. Anyone interested in investing in hosting services needs to be aware of the reputation of the company they are looking to partner with. Businesses operating a website need to partner with an efficient, professional hosting agency that is willing to offer extensive support and maintenance services for affordable fees.
This tip sheet is only the tip of the iceberg when it comes to hunting down the perfect hosting package. The team at Positive Web Design encourage site owners to get in touch with the company for information and general advice about hosting and a huge variety of other web-based services in order to be aware of their options. A professional opinion could make all the difference to the success of an online business!