LikeList Appoints Mark Roberts as President of Social-Local-Mobile Network

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LikeList, a social-local-mobile network where people help each other discover more of the businesses they like and get trusted answers fast, announced today that Mark Roberts, current chief of technology, has been promoted to company president. In addition to his CTO role, Roberts will be responsible for the day-to-day management of all internal operations including product development, technology and operations.

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“Mark’s extensive experience in managing platform technologies and directing large operations has proven to be a very valuable asset to LikeList and has played a significant role in the early success of our company,” said Jim Delli Santi, LikeList CEO.

LikeList, a social-local-mobile network where people help each other discover more of the businesses they like and get trusted answers fast, announced today that Mark Roberts, current chief of technology, has been promoted to company president. In addition to his CTO role, Roberts will be responsible for the day-to-day management of all internal operations including product development, technology and operations.

Prior to joining LikeList in January 2011, Roberts was Senior Vice President of Engineering and Operations at TiVo Inc., a pioneer in home entertainment, where he was responsible of engineering, distribution, manufacturing, customer support, product marketing, research, user design, international operations, information technology, and facilities. During his 12 years at TiVo, Roberts helped take the company public and deliver award winning products to corporations including DirecTV, Comcast, Cox, Sony, Toshiba, Pioneer and Best Buy. Prior to TiVo, Roberts was CIO at Acuson; Director of Product Divisions IT at Silicon Graphics Computer Systems; and Senior Manager at Andersen Consulting.

“Mark’s extensive experience in managing platform technologies and directing large operations has proven to be a very valuable asset to LikeList and has played a significant role in the early success of our company,” said Jim Delli Santi, CEO and president of LikeList. “As Likelist continues to expand with greater mobile capabilities and more strategic business relationships, Mark will drive the company in its next stage of growth within the social-local-mobile space.”

Through the LikeList free online service and LikeList Mobile app, consumers “like” businesses they want to recommend to their friends and others along with tips for why they like them, and the LikeList platform organizes these “likes” into useful, lists. These “likelists” capture first-hand experiences, hidden gems and great local businesses across any consumer category of interest or need from restaurants to contractors to local organic farms to great dance studios. The likelist serves as a person’s treasure trove of local knowledge neatly packaged into list form for today’s busy need- and want-driven lifestyles. On LikeList.com, users can quickly search and filter the likes and lists of people they know to get answers fast to life’s daily challenges, including recommendations from people they know and trust.

About LikeList
LikeList is a social-local-mobile network where people share lists of local businesses, positive experiences and hidden gems with people they know and trust. With the free LikeList service, users can keep all of the businesses they care about in one convenient place and can easily share referrals to their favorite businesses. LikeList is a platform that works across all social networks, combining the power of referrals and local search with the efficiency of lists. Founded in 2009, LikeList draws from the largest database of local consumer preferences to deliver relevant and trusted local businesses to users in seconds. For more information about LikeList, visit http://www.likelist.com.

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