Cognovant Names Stanley L. Pestotnik as Chief Strategy Officer

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Kansas City-Based Start Up is Developing Tools for Empowering Consumers to Own and Control Their Health + Wellness Data

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Cognovant is embarking on a journey to create tools that will empower consumers and enable them to own and control their health and wellness data.

Cognovant Inc., a consumer-health company specializing in mobile, personal health record technology, has recently named Stanley L. Pestotnik as Chief Strategy Officer.

Cognovant's Management Team now consists of its two co-founders: Joe Ketcherside, MD –President and Chief Executive Officer, and Pestotnik, MS, RPh. For a complete list of strategic partners, visit

Set to launch in Q1 of 2012, Cognovant's mPHR will provide consumers with the technical capability to access health information, share health information, increase health and wellness understanding, participate in clinical trials, contribute to the general knowledge base and to transform into better-educated consumers of health and wellness care. Furthermore, consumers will be empowered through connectivity to technologies that monitor and encourage progress in wellness and health care management plans.

“Cognovant is embarking on a journey to create tools that will empower consumers and enable them to own and control their health and wellness data,” said Pestotnik, who most recently was the co-founder and CEO of TheraDoc, Inc., where he oversaw revenue growth in excess of 95%, six product releases, four patent awards, and the acquisition by Hospira, Inc., in December 2009. “Our tools will address the isolation and fragmentation of patient data, information and clinical knowledge that represents the “last mile” in health IT, patient safety, and shared decision-making. Cognovant's mPHR will empower and engage consumers as active participants in their health and wellness.”

Ketcherside concurred that empowered individuals will achieve better health outcomes.

“Stan has been a strategic thinker and health-system innovator for more than 30 years,” said Ketcherside. “Under his leadership, our mPHR will be entirely consumer-controlled and owned. Allowing patients to take charge of their daily care management is an absolute game-changer.”

About Cognovant:
Cognovant's proprietary intellectual property reflects the unique knowledge base of the founders derived from more than 30 years of experience and success in developing and implementing health information technology (HIT) in hospital, clinics, and long-term care facilities. This experience and success covers HIT interoperability, content emulation, usability, work flow, clinical-decision support, public policy, patient safety, and commercialization of HIT applications.


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