MBeze Natural Skin Care & Cosmetics Now Available Online at Urban Outfitters

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A leader in innovative retail adds MBeze to its niche beauty department mix

MBeze® Natural Skin Care & Cosmetics is now available for purchase at Urban Outfitters in their online Beauty Department.

MBeze is the natural skin care company that created the Deodorette®, a chic natural deodorant for freshening up on the go. The Deodorette was specifically made small enough to fit in any purse, pocket, or clutch while leaving plenty of space for your lip gloss, keys, gum, etc. With its stylish, cosmetic look, carrying deodorant in your purse is no longer awkward, or embarrassing. It continues to be the company’s top selling item and has been named a “cult beauty must-have”, by several beauty and style experts. This item attracted Urban Outfitters to the MBeze brand this past summer.

MBeze, LLC was founded in 2007 and launched in spring of 2008. In addition to the Deodorettes, the current Bath & Body line includes Dabber Dust, Body Oils, Body Mists, and Natural Oil Perfumes, featuring eight original scents: Cruizee, Aim To Be Pleased, Once Bitten, Twice Shy, Sweet Sanura, Ife, Koko Haze, and Me Fragrance Free. In 2010, MBeze Founder and Creator, Mary Beth Worzella, launched the brand’s first facial care product, Né De Nouveau Complexion Oil.

Urban Outfitters is the first major retailer to carry the MBeze brand, with the line previously only being available in select boutiques and online. They’re also the first retailer to carry the Né De Nouveau Complexion Oil. In addition to the Complexion Oil, they offer the Deodorettes and Body Mists in these scents: Once Bitten, Twice Shy, Sweet Sanura, Koko Haze, and Ife.

“Much of my closet is from Urban Outfitters, so I was thrilled when they discovered the brand,” said Ms. Worzella. “I strive to create products that are effective, yet artistically appealing and beyond average. The line is a perfect fit for the Urban Outfitters customer who enjoys the same unique quality and style in items they use in their everyday lives.”

About MBeze, LLC:
MBeze (pronounced embeez) creates innovative and effective natural skin care products infused with style and personality. They encourage better physical health, self-expression, and awareness of consuming habits. Made with natural and organic ingredients, all products are cruelty-free and hand blended in small batches in the USA. Mary Beth Worzella founded the company in 2007 based on her desire for the Deodorette. She looked for a product like this for years and couldn't find it, so she created it herself and MBeze was born. For more information, visit http://www.MBeze.com.

About Urban Outfitters, Inc:
Founded in 1970, Urban Outfitters operates more than 130 stores in the United States, Canada and Europe, all offering an eclectic mix of merchandise. They stock their stores with what they love in contemporary art, music and fashion. From men's & women's apparel and accessories to items for the apartment, they offer a lifestyle-specific shopping experience for the educated, urban-minded individual, both online and in their stores as well as through their catalog. For more information, visit http://www.UrbanOutfitters.com.

Mary Beth Worzella
MBeze, LLC
P: 715-297-8642
E: info(at)mbeze(dot)com


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Mary Beth Worzella
MBeze, LLC
(715) 297-8642
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