Women have begun to see lingerie as a part of fashion rather than as just a necessity
Los Angeles, California (PRWEB) November 18, 2011
IBISWorld forecasts that the Lingerie Stores industry will experience better results in the five years to 2016, driven by the advent of modern technologies and fabrics as well as the strength of the continued economic recovery, including improved consumer confidence and disposable income. For this reason, industry research firm IBISWorld has added a report on the Lingerie Stores industry to its growing Apparel & Accessories Stores report collection.
According to IBISWorld, in the past decade, the lingerie market, which comprises players that retail intimate apparel for women, including lingerie, bras and panties, has been driven by the advent of modern technologies and fabrics. Consequently, more innovative products, including laser-cut seamless bras and molded t-shirt bras, have been introduced and have been gaining popularity in the industry.
According to IBISWorld analyst, Janet Shim, women have also subsequently changed their views toward lingerie with such developments. “They have begun to see lingerie as a part of fashion rather than as just a necessity,” says Shim.
As such, the recent retail environment has been favorable for the Lingerie Stores industry, which is made up of various types of retailers, including specialty stores (e.g. Victoria’s Secret and Frederick’s of Hollywood), mass merchandisers (e.g. Walmart and Target) and department stores (e.g. Macy's, Nordstrom, JCPenney). Since mid 2010, consumer sentiment and disposable income have slowly recovered from recessionary lows, leading to higher sales of lingerie in the United States. This positive performance alone does not accurately reflect the industry's past performance, as revenue fluctuated greatly in line with the economy over the past five years. During the recession, weak consumer spending led to significant declines in demand, causing industry revenue to plummet in 2008 and 2009. Rising competition and volatile input costs have created an adverse trading environment and caused industry profitability to fall.
The Lingerie Stores industry market research report from IBISWorld provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.
For more information, download the full report from IBISWorld on the Lingerie Stores Industry
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