SmarterComics Enhancement Of Chris Anderson's The Long Tail Adaptation Is Best Books 2011 Finalist

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Recognized as a finalist in the Business: General category, SmarterComics' graphic version of Wired Editor-In-Chief Chris Anderson's The Long Tail is expected to be one of 2011's must read business books.

The Long Tail

We realized that people wanted to experience their books in a new and exciting way, and we provide that for them. To be recognized in such a prestigious competition only supports that we are going in the right direction.

Continuing their domination in the niche of enhancing must read business books with graphic comic art, SmarterComics announces that their transformation of Chris Anderson's "The Long Tail" is a finalist at Best Books 2011. The eighth annual contest recognizes the best and most innovative books in a number of categories. Artist Shane Clester adds his sharp, witty sketches to prose that has already proven to be an international bestseller, landing "The Long Tail" as a finalist in the Business: General category.

"The Long Tail" by Chris Anderson and illustrated by Shane Clester explains to readers how to earn big profits on niche items. The method is seemingly simple: sell what each customer wants. Anderson lends his insights and opinions on proper utilization of social media and content to market any small business or product. As editor-in-chief of Wired Magazine, Anderson is quite familiar with what consumers of today's economy are craving. The visual interest added by Shane Clester enhances the strategies and gives them further dimension and depth.

"The SmarterComics team can all take credit for becoming a finalist at Best Books 2011, because each title we release is a team effort. We pride ourselves on providing the public with easy-to-read, quality titles, and we're pleased that the USA Book News committee saw 'The Long Tail' to be worthy alongside its competitors," said Franco Arda, CEO of SmarterComics (http://www.smartercomics.com.)

SmarterComics offers more than just innovative twists on best selling business books; they also make the titles available on a range of eBook and printed formats. The comic artistry paired with the accessibility to the title make "The Long Tail" anything but a dark horse.

"We realized that people wanted to experience their books in a new and exciting way, and we provide that for them. To be recognized in such a prestigious competition only supports that we are going in the right direction," concluded Arda.

About SmarterComics:
SmarterComics is a technology driven publishing company based in the Silicon Valley that turns bestselling books into comic books - comics that make you smarter! The company's award winning illustrators bring talent from prestigious comic companies including Marvel and DC Comics, lending a rich graphical style to the SmarterComics library. Many of their scriptwriters and editors have won awards that are equivalent to the Oscars in the comic genre: the Eisenhower and the Harvey Awards.

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Franco Arda, CEO
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