More Th>n’s Winter Warning: Increased Danger To Pets On Britain's Roads

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59 per cent increase in road traffic accidents involving pets in the winter months. Top five claims hotspots in the UK identified as Ilford, Huddersfield, Carlisle, Halifax and Sutton. In order to help combat the issue, MORE TH>N to give out free high visibility pet collars and dog jackets.

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Having the right insurance policy for your pet will also give financial peace of mind should an accident happen and treatment is needed.

As the nation adapts to the winter months, MORE TH>N is warning pet owners to take extra care of their pets. The pet insurer sadly saw 59 per cent more claims involving dogs and cats in road accidents from November 2010 to January 2011, compared to the previous three months.

In a move to help combat pet accidents, MORE TH>N is launching a new awareness campaign and will be giving away free dog collar blinkers and reflective cat collars to all new customers who purchase pet insurance during Road Safety Week, which runs from 21 – 27 November 2011.

John Ellenger, Head of Pet Insurance at MORE TH>N, said: “It’s an unfortunate fact that during the dark winter days our dogs and cats are not as visible to motorists. However, a simple reflective pet collar or vest can help make all the difference. Having the right insurance policy for your pet will also give financial peace of mind should an accident happen and treatment is needed.”

The top five UK claims hotspots are Ilford, Huddersfield, Carlisle, Halifax and Sutton, where dogs and cats are twice as likely to be involved in road accidents during winter than in other parts of the UK.

MORE TH>N will also be handing out free reflective dog vests in Horsham and Henley on Friday 25th November*.

For further information on MORE TH>N pet insurance go to http://www.morethan.com or call 0800 107 8849

Notes to Editors:
Photography is available on request.
Research figures are taken from MORE TH>N’s claims database. Winter is defined as November – January.
*Locations and times:
Horsham: Horsham Park and The Carfax from 11am-3pm
Henley: Market Square and along Thames Path River from 12pm-2pm

About MORE TH>N:
MORE TH>N is the direct financial services arm of RSA. It offers motor, home, pet, life and travel insurance by phone and via the internet. It also offers van, shop, office, business car, hotels, property, club and contractor insurance direct to small businesses.

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