PEAK Announces "PEAK Performance Winning Drive" Facebook Contest Winner

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PEAK® Automotive Products has named “Hawk 911: The Hawkulance” the winner in its “PEAK Performance Winning Drive Tour,” a national game day contest that scoured the nation looking for the best tailgating vehicles. In turn, the Hawk 911’s driver, KC Fleming from West Burlington, IA has won a trip with nine friends to the BCS National Championship in New Orleans on Jan. 9, 2011.

PEAK Automotive Products has named “Hawk 911: The Hawkulance” the winner in its “PEAK Performance Winning Drive Tour”

Iowa Hawkeyes themed “Hawk 911: The Hawkulance” wins best tailgate vehicle

Hawk 911 was created in 2009 by a group of friends who found the ambulance on Craigslist, a perfect fit for the group as many of them worked in the health care industry.

PEAK® Automotive Products has named “Hawk 911: The Hawkulance” the winner in its “PEAK Performance Winning Drive Tour,” a national game day contest that scoured the nation looking for the best tailgating vehicles. In turn, the Hawk 911’s driver, KC Fleming from West Burlington, IA has won a trip with nine friends to the BCS National Championship in New Orleans on Jan. 9, 2011.

Hawk 911 was created in 2009 by a group of friends who found the ambulance on Craigslist, a perfect fit for the group as many of them worked in the health care industry. The vehicle was revamped to include a satellite dish, flat screen television, microwave, refrigerator and an attached grill to feed hungry Hawkeye tailgaters. To top it off, an attached loudspeaker system encourages fans to sing the Hawkeye fight song.

PEAK visited a number of college campuses looking for the best tailgating vehicles and also accepted picture and video entries on its Facebook page from anyone with a tailgating vehicle that showed team pride. From Nov. 11-18 fans were able to vote among five finalists on the page, with the most votes going to Hawk 911, making the unique vehicle the ultimate winner.

For more information about the PEAK Performance Winning Drive Tour visit the Facebook Fan Page at http://www.facebook.com/peakauto. Visit the official PEAK website at http://www.peakauto.com.

About PEAK Automotive Products
When you want maximum protection for your car, you want to reach for PEAK® Automotive Products. PEAK® Automotive Products are sold at more than 20,000 retail outlets in the U.S., including Walgreens, Wal-Mart, Sam’s Club, Advance Auto Parts, Pep Boys, O’Reilly Auto Parts, Sears, True Value Hardware, AutoZone and NAPA.

About Old World Industries
PEAK® Automotive Products are manufactured, marketed and distributed by Old World Industries, which is among the largest privately-held companies competing in the automotive aftermarket. The Northbrook, Illinois-based company enjoys a presence in various consumer product markets, energy exploration, and chemical manufacturing in more than 50 countries worldwide. Old World's other brands include a full line of PEAK® Performance Products; SIERRA®, the safer antifreeze; Fleet Charge® Fully Formulated Coolant; Final Charge® Heavy Duty Global Extended Life Antifreeze/Coolant; SmartBLADE™ Premium Wiper Blades; HERCULINER® Truck Bed Liner Kits. For more information, please visit http://www.peakauto.com.

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Chantell Nighswonger
Allison & Partners
(480) 776-6413
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