Ology Media Launches “My.Ology” The First True “Interest-Based” Social Network

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My.Ology Focuses on Connecting People To Content and To Each Other Through Shared Passions--Rather Than Shared Personal Connections

Ology Media (http://www.ologycorp.com), an online entertainment and social media company and creator of Ology.com, comScore’s #1 entertainment news site with 31M uniques, today announced a new way of fusing great content and social media with the launch of My.Ology (http://www.my.ology.com).

Ology Media’s proprietary social platform, My.Ology is a hyper-personalized, real-time content creation and sharing environment focused on connecting people to both content and each other through shared passions.

“My.Ology is founded on the concept that people connect to one another through their passions—whether their passion is a band, a TV show, a celebrity, a sports team, an art form, an activity or social cause,” says Beth Haggerty, CEO and Founder of Ology Media. “With My.Ology, we’ve set out to build the world’s largest social interest platform—a place where users self-organize and connect to one another, not through their friends but through their shared interests.”

My.Ology’s members (“Ologists”) find and share content in social groups (“Ologies”), where they can have conversations with other people who share their same passions. Ologists can instantly define their own areas of interest by creating their own Ologies, or join existing Ologies. Ologists communicate with each other in real time and can quickly build a community around seamlessly integrated content, ideas, rants and raves.

On other social platforms, conversations happen in a timeline and are quickly buried under more recent conversations, which makes it difficult for the best conversations and great content stay on the surface. On My.Ology, people connect through their passions, then continually follow and contribute to conversations in real-time, over extended periods.

And, now, with My.Ology, they can view all their Ologies on a single, real-time dashboard and toggle through their interests in an organized and easily accessible way.

“Our new My.Ology platform enables users to instantly create their own Ologies, and then easily network with others through the content they create. That’s why we believe there will eventually be an Ology for every passion or interest in the world,” says Vivian Moran, President and Founder of Ology Media. “On Ology.com we’ve had broad subjects that our writers produce content around—such as music, TV, humor, film, geek, and more—and our users/Ologists contributed their own great content, but we knew we couldn’t cover the full world of people’s passions. But with the launch of My.Ology, we and our growing network of Ologists can do exactly that.”

About Ology Media
Ology Media is an online entertainment and social media company based in New York City dedicated to nurturing people’s core passions and interests through creating integrated, interest-based experiences blending both professional content and social conversations. Ology Media is composed of Ology.com and My.Ology. Designed to reflect and deliver people’s interests, Ology.com is comScore’s #1 entertainment news site with 31M uniques. Ology’s editorial content appears on Ology.com, ten premiere entertainment properties, and more than 300 exclusive blog and niche sites. Content spans music, film, TV, celebrity, geek, gaming, technology, sports, humor, and lifestyle content. My.Ology provides a place for people, or “Ologists,” to self-organize around their passions through a community of seamlessly integrated content, ideas, rants and raves. Ology Media’s mission is to put people’s passions at their fingertips by bringing them closer to the things they love and closer to others who share those interests. More information can be found at http://www.ologycorp.com.

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