Discover This Unveils Redesigned Website to Enhance Customer Experience When Shopping for Educational Science Kits and Toys

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The exciting new look of Discover This with enhanced graphics and an updated logo also includes a more prominent link to Facebook and much easier school purchase order form for teachers and youth organization leaders. Its improved look and constantly evolving product offerings better set itself apart as the leader in educational science kits for kids.

Educational Science Kits for Kids

Discover This

Parents, teachers, and youth leaders can easily find what they want, make a well-informed decision, and every purchase is backed by friendly and prompt customer service

The new Discover This website is much easier to navigate. Categories have been reorganized to emphasize the core science products, resulting in a much more user-friendly experience when shopping for educational science kits for kids. Discover This guides customers to products organized by the various branches of science for supplementing the school’s curriculum or just for educational fun at home. With a huge selection of science kits and science toys in stock, the site was redeveloped to allow customers to easily find the perfect educational science kits for their children.

An easy three step purchase order system is designed so schools and other youth organizations can easily place their order for educational science kits to aid in understanding of complex scientific theories and to add fun to the learning process. Expanded, in-depth information about products helps consumers make a more well-informed decision when purchasing science kits and toys, while a growing library of product videos produced by Discover This gives them a first-hand look at many of the experiments. There is also a monthly newsletter, penned by a parent and former middle school teacher, that provides educational information and product insights with a focus on improving child learning at home and in school.

Not only has the website been redesigned, but the company itself has gone through a number of changes to better serve its current customers and attract the attention of those who haven’t yet shopped at Discover This. “We decided to redesign the website to improve the customer’s overall shopping experience. Parents, teachers, and youth leaders can easily find what they want, make a well-informed decision, and every purchase is backed by friendly and prompt customer service” remarked Alex Miller, President of Renaissance Retail, Discover This’ parent company. Since acquiring Discover This in 2010, Renaissance Retail has added a dedicated customer service staff, reorganized the warehouse to ship products the same day they are ordered, and expanded product information about every product added to its inventory.

Improved quality control with product testing has led to the elimination of items that don’t fit the mission or voice of the family owned business, but recent brand additions have positively expanded offerings in core science categories. Discover This has also packaged exclusive gift sets to save shoppers even more money when buying science kits for kids. While industry-leading science kit manufacturers, such as Thames & Kosmos and SmartLab, will always be at the core of Discover This’ product offering, the website is committed to providing the best products in every field of science and are always looking for innovative new products.

Three such brands are Dr. Cool, Laser Pegs, and Connor’s Kits for Kids. Dr. Cool offers exciting additions to the field of geology with high-quality geodes children can smash open as well as fun fossil and gem excavation kits. Laser Pegs are sets of construction pieces that fit together and light up when completed. Connor’s Kits provide children with four fun science products that come with more than enough materials to conduct experiments many times over. In conjunction with the redesigned website, every science kit and science toy highlights Discover This’ versatility in continuously evolving to meet the needs of its customers.

Discover This is the leading source for educational science kits and science toys. As a family owned and run business, they sell the same products that they would give their own children. All of their products are fun and non-violent, while they also keep children mentally active by engaging them in learning about the many exciting branches of science. Headquartered in Lake Forest, Illinois, Discover This is a division of Renaissance Retail, the Internet’s leading source for specialty consumer products.

Timothy Benson
Renaissance Retail
847-932-4720 ext. 2704
Email: tim(at)discoverthis(dot)com


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