TAMPA, FL (PRWEB) November 25, 2011
Bayshore Solutions’ mission is to be the “Superior provider of integrated Technology and Marketing solutions that deliver measurable client success.” To keep in alignment with that mission and to exemplify their own best case-study, Bayshore Solutions needed to update their 3 year old website. The previous site had a navigation structure and usability elements that had become barriers to an easy, seamless visitor experience. The goal was to create a web presence where visitors would understand who Bayshore Solutions is, what they offer and why they are the preferred Web partner choice in about 3 seconds. The second goal was to enable easy one-click access to a variety of resources, service information, portfolio examples and other information that will help a visitor get the information they need and promote them with ease and confidence through the process of becoming a potential customer.
Bayshore Solutions applied their proven web methodology to the creation of their new site, investing time and effort in extensive focus group and assessments of proposed function, communication and designs. Each proposed page and section of the website was evaluated for alignment to the web strategy. The site was created by orchestrating, SEO, design and usability to strike the optimal balance and produce a web presence that appeals to and motivates their target human audience, as well as commands credibility with the search engines.
The site has a number of custom features including the home page flash, and addressing imagery for non-flash-reading devices including Apple iOS systems, forms submission integration to the company’s Salesforce CRM, social media channels, RSS feeds, coordinating skins to the corporate blog and podcast engine, and a custom portfolio case studies section. The portfolio of case studies allows a visitor to search the gallery by both industry and types of Web services provided. Bayshore Solutions WebModules content management system is integrated to the website, giving the web marketers at Bayshore Solutions easy access to update and expand the website for ongoing SEO and marketing initiatives.
“It is a primary goal of Bayshore Solutions that we demonstrate that we follow the same best practices that we recommend to customers, and that we drink our own Kool-aid,” said Kevin Hourigan, President and CEO of Bayshore Solutions. “As we are able to showcase the implementation and results of our Web methodology, truly being our own best case study, it strengthens the strategies we recommend for our customers to help grow their businesses. The launch of our new website is the first phase in this effort. We look forward to the further integrations of Web technology and marketing that will allow us to unequivocally showcase our expertise and deliver great results for our customers.”
Further phases of the new Bayshore Solutions web presence in process include specific mobile device functionality, enhanced CRM integration and workflow optimization, and interactive sections of the Website for customers only.
About Bayshore Solutions
Internet marketing firm Bayshore Solutions, offers award-winning capabilities for custom Web applications, Web site development, Web hosting and a measurable interactive marketing strategy for your business. Founded in 1996, the Tampa Web site design company has delivered custom Web applications and Interactive Marketing Services throughout the USA and internationally with physical offices accessible to Tampa, Orlando, Miami, Fort Lauderdale, Dade County, and Broward County in Florida. Bayshore Solutions integrates technology and Internet marketing services to ensure measurable results for clients. For more information about Web site design and Internet marketing services visit http://www.BayshoreSolutions.com.
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