Act-On Exceeds 500th Customer Deployment in Less Than Two Years

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Achieves Growth Milestone in Record Time, Outpaces Market Growth Rate Validating Solution and Market Approach

Act-On Software, provider of the fastest growing marketing automation platform for the Fortune 5,000,000, today announced that the company has exceeded the 500th customer mark in record time - under two years. This milestone comes just after Act-On announced a record quarter, Q3’11, in which the company experienced 400 percent year-over-year growth and added 164 new customers.

Fleet One, Act-On’s 500th customer, offers fuel and maintenance purchasing controls, detailed reporting, online account management and many additional money-saving services. Fleet One is a division of Fleet One Holdings LLC, a portfolio company of LLR Partners and FTV Capital.

“We are excited to join the Act-On family, and we look forward to partnering with Act-On to drive our marketing initiative to the next level,” said Stacey Bright, Vice President of Marketing, Fleet One. “As marketers, we must constantly evolve our strategies to reach potential customers, and Act-On offered the innovative approach and product line that Fleet One needed.”

“Within a dramatically short time, Act-On has succeeded in redefining the market by enabling small marketing teams (SMTs) to take control of their marketing programs in a way no technology has allowed before,” said Raghu Raghavan, founder and CEO of Act-On Software. “Our fantastic adoption rates continue to validate that SMTs have been asking for an integrated platform that is powerful and easy-to-use, and Act-On provides just that. We welcome FleetOne to the Act-On family and look forward to being a part of their significant growth as they are of ours.”

Companies of all sizes turn to Act-On to execute multi-channel, online marketing campaigns by automating critical marketing tasks and providing rich analytics and reports in real-time. Act-On customers include: Motorola, Progressive, IBM, AssociatedBank,, and Liberty Tax Services.

Each of Act-On’s 500 customers has a unique success story, including long-time customer, HA Advantage a web-based technology company that matches shipments with carriers to move freight most efficiently. “From the beginning it’s been clear that Act-On is a partner in our success; they listen to us and continue to focus on improving their already best-in-class platform,” said Aaron Bolshaw, director of marketing and inside sales, HA Advantage. “Ultimately, my job is to get people to raise their hands, and with Act-On I’m able to effectively do this.”

To celebrate this milestone, Act-On will provide 500 Thanksgiving meals to those in need through the Blanchett House of Hospitality in Portland Oregon and an additional 500 meals in honor of each of the first 500 customers. Fleet One has generously agreed to match Act-On's donation so the two companies will be providing a total of 2000 meals to people in need during this holiday season. Started in 1938, The Blanchett House of Hospitality has been dedicated to providing meals to those individuals who, for whatever reason are unable to provide for themselves.

To learn more about Act-On Software, please visit: Follow Act-On Software on Twitter: @actonsoftware.

About Act-On
Act-On Software’s cloud-based, integrated marketing automation platform is the foundation for successful business growth strategies for the Fortune 5,000,000. Act-On’s quick implementation and intuitive user interface accelerate the execution of multi-channel, online marketing campaigns by automating critical marketing tasks and providing rich analytics and reports in real-time. With Act-On, marketing and sales professionals can quantify and adjust marketing strategies and tactics in real-time, maximizing effectiveness and ensuring positive outcomes.

The Act-On team has over a decade of experience in building and running high-end e-mail marketing platforms, benefitting from the feedback of over 1,000 enterprise customers. The result is Act-On’s third generation platform architecture with 10X the performance, at 1/10th the cost, running 24/7. Headquartered in Beaverton, Oregon, Act-On is privately held and backed by Trinity Ventures, U.S. Venture Partners and Voyager Capital, as well as by Cisco. For more information, visit:

About FleetOne
Headquartered in Nashville, TN, Fleet One® provides fuel cards and fleet-related payment solutions to businesses and government agencies with vehicles. Specifically, the company offers fuel and maintenance purchasing controls, detailed reporting, online account management and other cost-saving services to its customers across the country.
Since a 2001 merger of Fleet One and TransPlatinum Service Corp., the company has grown its base of customers by nearly 400 percent. A re-branding of company products, an expansion of services, and a focus on its merchant distribution network contributed to that growth. Fleet One’s employee base also grew by 68 percent.
Current Fleet One merchant partners include such regional and national companies as Cenex Chevron/Texaco, Circle K, Kroger, Love’s, Mapco, Murphy USA, Petro, Pilot, Sunoco, TA Travel Center, Valero, and Wilco Hess.

About Blanchett House of Hospitality
Blanchet House of Hospitality is a non-profit 501(c)3 organization that has been serving Portland since 1952. Located at the corner of NW 4th and Glisan, Blanchet provides food, clothing and shelter to those in need in our community.

Media Contact:
Sabrina Cook
BLASTmedia for Act-On Software
317.806.1900 x. 119


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