London, UK (PRWEB) November 28, 2011
While the recovery continues in fits and starts, foodservice traffic levels remain depressed in many markets, pushing new product development into high gear.
Last year, new product innovation in consumer foodservice industry focused on broadening consumer appeal and driving traffic across all dayparts. These two objectives were pursued through enhancements in both in-store and out-of-store technology; upgrades to the consumer dining experience through outlet redesign and improved menus; improved profitability and traffic flow through high-margin snacks, desserts and beverages; new health and wellness-based brand positioning and bold, international flavours.
New research report “Consumer Foodservice New Product Development: Maximising Traffic and Broadening Appeal” drawn up by Euromonitor International has been recently published at Market Publishers Ltd.
Title: Consumer Foodservice New Product Development: Maximising Traffic and Broadening Appeal
Published: November, 2011
Price: US$ 2,000
The research study offers a comprehensive guide to the consumer foodservice market, limelighting hot topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the top operators and brands, offers strategic analysis of key factors impacting the operating environment - be they economic/lifestyle influences, new foodservice concepts, outlet locations, menu innovation or format development. Furthermore, granular five-year forecasts evaluating the market potential future development are also featured.
Product coverage: consumer foodservice by location, consumer foodservice by type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Consumer Foodservice New Product Development: Maximising Traffic and Broadening Appeal
Upgrading the Experience
Snacks, Desserts and Beverages
Health and Wellness
More new market research reports by the publisher can be found at Euromonitor International page.