Google’s research also indicates that 20% of Google’s queries focus on local places
(PRWEB UK) 30 November 2011
Business owners are always looking to make improvements to their company, so it’s come as a surprise to Essex-based web design agency Positive Web Design to find that, according to a report released by Google that was showcased at the Google Engage summit in London last week, 70% of small businesses don’t currently have a website.
This information conflicts with several other reports released in previous years, such as numbers published by leading specialist SellingToSmallBusinesses.com in 2008 which suggest that in fact nearly half of small businesses do own an online domain.
Ben Austin, Managing Director and Head of Search at SEO Positive, believes that this clash of data from different sources could be explained by the individual definition of a ‘small company’.
“Some people consider a ‘small’ business to be a company that has an annual turnover of less than £2 million but there’s no real way of pigeon-holing each organisation”, Ben says. “It is definitely hard to judge the actual statistics, but either way, agencies such as ourselves need to be making sure that more and more companies are advertising online if they’re to really make an impact in their industries”.
Google’s research also indicates that 20% of Google’s queries focus on local places – huge numbers for all regional businesses who remain convinced that the web just isn’t for them. Ben and the team are looking to encourage interest in the design sector by reviewing their packages and making their professional website design services more accessible to start-up companies and small and micro businesses in the New Year. The website design agency has always remained adamant that their personal approach towards each and every project makes their services a more attractive option for business owners who are taking their very first steps into the online arena.
“Since day one, the team at SEO Positive has been adamant that professional site optimisation should be available to clients of any size and budget. We’re taking these figures on board and clients can expect even more affordable solutions in the coming months”, Ben explains.
Positive Web Design is a division of SEO Positive Limited. Based in Chelmsford, Essex, Positive Web Design is able to offer a wide range of web services, including mobile development, to clients across the UK and beyond.