SceneTap Announces Participation in Federal Trade Commission Facial Recognition Workshop

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Capitol Hill event brings together key industry players, including Google, Facebook, Intel and SceneTap, to discuss individual privacy protection.

Facial detection is still an emerging technology, and it’s important that leaders in both the public and private sectors are aware of its uses.

SceneTap announced today that the company will participate in an expert panel at the Federal Trade Commission’s Facial Recognition Workshop in Washington, D.C. on Dec. 8.

Representing SceneTap is Chief Strategy Officer Andrew Cummins, who will sit on the FTC panel entitled “Facial Detection: Uses and Ramifications.”

“Facial detection is still an emerging technology, and it’s important that leaders in both the public and private sectors are aware of its uses and the positive effects it can produce for many industries, from national security to social media,” Cummins said. “The anonymous facial detection software we use with proprietary technology respects individual privacy, and we recognize that any business using similar technology must address the issue of privacy.

A free app for iPhone, Android and the Web, SceneTap uses anonymous facial detection technology to provide consumers with real-time information on the local bar scene, including male-to-female ratio, average age, crowd size and drink specials. No video footage is streamed, recorded or stored in the process.

FTC Chairman Jon Leibowitz will begin the event with opening remarks, followed by four expert panels on facial detection and recognition technology, their potential future uses and resulting policy implications.

The workshop, which takes place at the FTC Conference Center, is free and open to the public. For a full schedule of the day’s events and a complete list of panelists, see the workshop agenda.

About SceneTap

SceneTap is a real-time, location-based platform for consumers that serves as a comprehensive resource for all information related to nightlife establishments in their city. Its dual-benefit system also allows venue operators to access valuable information regarding their foot traffic and aggregate customer demographics. SceneTap is live in 50 venues in Chicago and launches in Austin, Texas, on December 9. For more information, visit http://www.scenetap.com.

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Andrew Cross
Walker Sands Communications
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