World's First Synthetic Diamond Jewelry Store Opens

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D.NEA's new jewelry boutique exclusively showcases lab-created diamonds set in fine jewelry

man made diamonds, cultured diamonds

Ribbon cutting at D.NEA's synthetic diamond boutique

Customers can now see the full variety and availability of lab-created diamonds with their own eyes.

D.NEA is proud to announce the grand opening of their new retail boutique at 404 River Street in downtown Greenville. On December 5th, the Greenville Chamber of Commerce held a ribbon cutting at the new storefront. D.NEA conducts business primarily online, though is excited to offer a boutique for customers to learn about and view the synthetic diamonds in person. D.NEA's boutique is the only retail store in the world dedicated exclusively to synthetic diamonds. "Customers can now see the full variety and availability of lab-created diamonds with their own eyes. Plus, it is a great place to learn about lab-grown diamonds if you are not familiar with them," says D.NEA's CEO, Eric Franklin.    

D.NEA is the largest producer of jewelry-quality lab-created diamonds by carat weight, quantity, and color availability. They moved their US operations from Battle Creek, Michigan to Greenville, South Carolina in June of this year. Conveniently located halfway between Atlanta and Charlotte, and at the foothills of the Appalachian Mountains, Greenville is a beautiful and lively town to visit. We welcome anyone in the area or just passing through to stop by.

Not only are lab-created diamonds eco-friendly and conflict-free, since they are not mined, but all of D.NEA's diamonds include a 100% lifetime trade-up and lifetime buy-back and can be mounted into jewelry made with eco-friendly platinum, gold or silver.

D.NEA offers fancy blue diamonds up to 1.50ct., synthetic white diamonds up to one carat and fancy yellow diamonds up to two carats. The diamonds can be set into high-tech tension rings, designer fashion jewelry, wedding bands and engagement rings or custom designed jewelry. These man-made diamonds and jewelry can be purchased in-person, via or toll-free 1.877.LAB.DIAMOND. Order today to have your real, unique, and magnificent lab diamond by Christmas.


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Eric Franklin
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