ChoozOn Named Newcomer of the Year by TechFlash

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The World’s First Personal Shopper for Deals Brings Brands and Consumers Together

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"2011 has been a whirlwind year for us as we launched the company, secured funding and rolled out an early beta of the ChoozOn service. We are looking forward to ongoing momentum in 2012 and beyond.” Nick Weir, co-founder and CEO, ChoozOn

ChoozOn, the world’s first personalized service for deal discovery and social shopping for deals, was named Newcomer of the Year, by TechFlash, one of the leading sources of technology news in the Northwest. Named as a finalist by a committee of TechFlash editors, regional venture capitalists and advisors, ChoozOn was voted as the winner in the Newcomer category by TechFlash readers.

“Seattle continues to be the hotbed of technology innovation,” said Gordon Prouty, publisher of TechFlash and its sister publication, Puget Sound Business Journal. “It is the entrepreneurial vision and tireless passion of companies like ChoozOn that make our city and region one of the most exciting technology centers in the world.”

Created by former executives from Yahoo!, ChoozOn helps its members get more control of the chaotic deals universe, enabling them to gain more value from their favorite brands, products, and loyalty programs. Like a personal shopper for deals™, ChoozOn sorts through the entire deals universe – even through all the marketing clutter in the user’s inbox – looking for offers and discounts that fit the specific needs and interests of individual consumers, showcasing in particular the offers from the brands the user prefers. At the same time, ChoozOn provides marketers with a better way to deepen, rather than cheapen, their customer relationships in the booming Deal Economy, securing broad consumer opt-in to start receiving more targeted and relevant marketing across all digital media.

The 3rd Annual TechFlash Newsmakers awards, or “Flashies,” honored people and companies in 11 categories including Newsmaker of the Year, Tech Platform of the Year and Venture Capital Deal of the Year. Thousands of readers voted on TechFlash.com in reader polls throughout November and the results were revealed at the awards show at an event at Experience Music Project, in Seattle.

“As always, Seattle is full of exciting new startups, so it was an honor to be singled out by TechFlash as a Newcomer finalist, and was amazing to win in that category,” said Nick Weir, CEO and co-founder of ChoozOn. “As the little newcomer, it was terrific, if humbling, to be listed as a finalist next to established innovators contending in other categories, such as Microsoft, Amazon and Skype. 2011 has been a whirlwind year for us as we launched the company, secured funding and rolled out an early beta of the ChoozOn service. We are looking forward to ongoing momentum in 2012 and beyond.”

About ChoozOn
ChoozOn enables its members to create the world’s first personal deal networks, designed exclusively for the discovery and sharing of relevant deals and connecting with favorite brands. With this platform, ChoozOn creates new business opportunities for advertisers and rewarding experiences for consumers. Much as Facebook helps people manage their social network, and LinkedIn helps them get more from their professional network, ChoozOn helps people get the most from their consumer network.

The company is founded by leading digital marketing and data experts Nick Weir, Usama Fayyad, and Hunter Madsen, whose vision and innovation have helped shape the strategy of many organizations including Yahoo!, Audience Science (formerly digiMine), Goldman Sachs, Microsoft, MicroStrategy, NASA, Wired, and J. Walter Thompson. For more information, visit http://www.choozon.com and follow us on Twitter (@choozon @choozondeals).

About TechFlash
Launched in 2008, TechFlash is a leading technology news site based in Seattle. It is a product of Puget Sound Business Journal and features breaking news, analysis and commentary. Providing a mix of local news and selected articles from around the country, TechFlash is a must-read for anyone interested in the people, companies and innovations that power the Pacific Northwest’s technology economy.

In addition, TechFlash serves as a gathering place for people in the Seattle region’s technology community, providing a venue for connecting not only online but in person. TechFlash brings hundreds of people together at quarterly events such as the annual “Flashies” Newsmaker Awards and the TechFlash Summer BBQ & Ping-Pong Tournament.
Visit TechFlash on the web at http://www.techflash.com, http://www.facebook.com/techflash, http://www.twitter.com/techflash.

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