Swimovate Launches Online Swimming Watches Store in the US

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UK-based Swimovate Watches, creators of the popular PoolMate & PoolMate Pro swimming watches, have announced a new online store for US shoppers.

Instead of having to manually tap a counter during your swim, Swimovate watches do the counting for you, letting you focus on your training.

Swimovate, creators of the popular PoolMate and PoolMate Pro swimming watches line, have announced their entrance into the US market with a newly launched online retail store. Based in the UK and founded in 2007 by triathletes, Swimovate provides innovative training products for all levels of swimmers. The launch of Swimovate in the US brings the popular Poolmate, Poolmate Pro and SportCount lap counters directly to swimmers who are looking for an alternative to traditional manual counters.

Known for their reliability and feature-rich capabilities, Swimovate swimming lap counter watches provide both functionality and ease of use. The watches can store hundreds of swim logs in their built in memory, giving swimmers instant access to their swim data. The PoolMate and PoolMate Pro from Swimovate combine the power of an automatic lap counter and statistical tool with a compact, easy to use watch. Swimmers simply push a start button, and the watch automatically tracks their progress throughout an entire swim. Utilizing the latest in fitness technology, the PoolMate and PoolMate Pro from Swimovate allow swimmers to stop counting every lap and instead focus on reaching their goals.

Since the company’s initial launch in 2007, the Swimovate team has applied the latest innovations in engineering and software design to develop the best swimming watches for automatic lap counting. According to Swimovate CEO Lisa Irlam, the team found that they weren’t alone when it came to wanting a swimming lap counter watch that could replace outdated manual counters, “We discovered that while many athletes rely on speed and distance computers for sports like running and cycling, there wasn’t a an ideal solution for automatically tracking swim laps. Instead of having to manually tap a counter during your swim, Swimovate watches do the counting for you, letting you focus on your training.” reported Irlam.

Swimovate consists of an enthusiastic group of talented entrepreneurs who also happen to be triathletes. The team has competed in a variety of athletic events, including Ironman events around the world, and is dedicated to helping swimmers of all abilities achieve their goals. For more information, please visit http://swimovate.com.

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Brad Sorock