Ansca Mobile Partners With inneractive to Make Mobile Developers More Successful

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Corona SDK strengthens its standing as the industry-standard mobile development framework with new monetization and distribution options.

Ansca Mobile

Ansca Mobile

Ansca Mobile today announced a partnership with mobile ad provider inneractive to vastly expand the monetization potential for Corona SDK developers. In addition, Ansca also announced support for Amazon's Kindle Fire and Barnes and Noble's Nook Color as distribution options for developers.

Corona SDK is the market-leading mobile development framework, giving developers unparalleled ability to create rich, connected mobile apps that run across multiple platforms, including iOS and Android, Kindle Fire and Nook Color. Ansca’s partnership with inneractive gives these developers access to over 100 ad networks, enabling the optimal monetization of their apps.

“We want to give our developers more opportunities to succeed with their apps,” explained Ansca Mobile COO David Rangel. “By partnering with inneractive we are layering new monetization and distribution potential on top of Corona's market-leading technical capabilities.”

The inneractive platform ensures that the most appropriate ads are served in apps, maximizing engagement and conversion rates. Corona SDK developers, and their apps' users, come from every corner of the world and inneractive’s global ad mediation platform can place ads in over 200 countries to best target consumers and lead to better conversion rates – which ultimately means higher revenue and more success for developers.

inneractive VP of Business Development Assaf Benjamin says he hopes to show mobile developers everywhere the full potential of both the inneractive mobile ad platform and the Corona SDK development framework. “We are thrilled to be working with Ansca on helping developers create, monetize, and distribute their mobile apps,” said Benjamin. “This is truly a win-win collaboration, and will enable thousands of developers to generate sustainable and increased revenue from their apps across the two leading mobile platforms -- iOS and Android.”

Corona SDK is free to use for an unlimited trial, with subscription options available on Mac or Windows when users are ready to publish their app.

About Ansca Mobile
Ansca, Inc. ( is a venture-backed Palo Alto, CA-based mobile development company founded by two former Adobe mobile engineers who previously led the Adobe Flash Lite engineering team. Their Corona SDK platform empowers developers of all backgrounds to create games and applications for the iOS and Android mobile platforms. So far in 2011, apps created with Corona SDK have been downloaded over 30 million times.

About inneractive
inneractive is the industry’s premier mobile ad mediation provider with over 100 ad networks and local agencies available at the click of a button. With inneractive, mobile developers know they are getting the highest performance and widest global coverage, while not compromising on personal and high quality customer care. inneractive is on the side of the developer!

inneractive offers the most advanced real time optimization platform for mobile advertising campaigns that ensures developers are maximizing in app revenue and not leaving any money on the table.

With one line cross-platform SDKs, developers can integrate inneractive in a matter of seconds and increase their revenue overnight.


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Hetal Bhatt
Ansca Mobile
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