Simply Measured Launches the First Ever Google+ Analytics Solution for Brand Marketers

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Simply Measured made available today the first ever Google+ analytics solution; making it easier for marketing and PR professionals alike to understand what a brand’s presence on Google+ means.

Google+ Page Activity Over Time

“A month ago today Google+ launched their brand pages, and since then over 60% of the world’s top 100 brands have created a page and started building a presence on Google+. However, before today there were not any analytics tools to help brands understand what a presence on Google+ means,” said Chief Executive Officer Adam Schoenfeld. “At Simply Measured, we provide complete social media analytics, so when Google made their announcement our team immediately got to work on integration with Google+. I am excited to announce today that we now offer Google+ reports that help individual brands understand what is happening on their page, see how they stack up against the competition and show how a brand’s Google+ presence fits into their overall social strategy.”

Simply Measured Google+ reports allow brands to closely track and analyze engagement on their Google+ page, benchmark against their competitors, and monitor conversations about their brand on Google+. From these reports, brands can analyze their competitive position and monitor their engagement levels against the competition based on a variety of data points (such as circle volume, post type, and content ranking). These new reports are now available to both trial and paid customers of Simply Measured.

“No one is an expert on Google+ yet, it’s too new,” says Chief Product Officer Aviel Ginzburg. “If you want to be a leader here, you need to observe what your competition is doing as well as start to understand how this affects your social media strategies. As far as we are concerned, success at this point is being in the know. And with the tools we launched we are providing marketers with another tool that keeps them ahead of the curve in this regard and enables them to make data-driven decisions when it comes to their Google+ strategy.”

About Simply Measured:
Simply Measured is unlike any other social media analytics tool you have used in the past. Our Excel-based reports give you complete control of the analysis and presentation. Our web views make it easy to access data on the fly and share entire reports with your team. And when you’re ready, you can publish everything to PowerPoint with the click of a button. No more compiling data from disparate sources and spending hours trying to make sense of it. Simply Measured brings together all your social media data into one easy format with over 15 beautiful reports that help you tell a clear story from your data. Simply Measured -- helping marketers fall in love with data again. / Follow Us / Like Us


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Libby Snead
Simply Measured
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