Digital Health Summit Announces Day One Keynote with Ford Motor Company – “The Doctor in Your Car”

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One of the world’s most innovative automobile brands to discuss the future of in-car health and wellness solutions during the 2012 International CES

The Digital Health Summit at the 2012 International CES is pleased to announce the participation of Ford Motor Company as a Day One Luncheon Keynote on Wednesday, January 11th from 12:25pm – 1:25pm.

With the growth in mobile healthcare devices and applications, why is a leading automobile manufacturer like Ford looking to integrate healthcare into the vehicle? The “Doctor in Your Car” keynote delivered by Gary Strumolo, Global Manager of Health, Wellness, Interiors and Infotainment for Ford Research and Innovation, will shed light on several advanced research projects that Ford is working on with both established and start-up healthcare service providers. Strumolo will also announce a new healthcare research project involving another unexpected, yet well-known technology partner.

“Just as mobile has enabled Americans to take a more active role in managing their health and well-being, automobile manufacturers like Ford are looking to develop a series of health and wellness in-car connectivity solutions designed to empower people with self-help information while they drive,” said Jill Gilbert, co-producer, Digital Health Summit. “As the most progressive automobile brand in the health space, Ford has both the credibility and expertise to share insights on next generation innovations around consumer oriented health and wellness solutions on the go.”

As Americans take a more active role in managing their health and wellness, being informed about one’s health while on the go has become a real need. Capitalizing on the consumer desire for mobile health solutions, Ford researchers created concept technologies around “the car that cares.”

Leveraging the Ford SYNC connectivity platform and its ability to connect to mobile devices via Bluetooth, access cloud-based Internet services and control smartphone apps via voice recognition, Ford - collaborating with WellDoc, SDI Health and Medtronic - developed industry-first, voice-controlled health and wellness in-car connectivity solutions that include alerting diabetics to glucose levels through audio alerts, an allergy alert app providing location-based index levels for pollen, and health management services while on-the-go.

“Ford has been working with leading healthcare industry partners to explore what’s possible to help consumers monitor diabetes and asthma symptoms while in the car,” said Strumolo. “At CES, we will be demonstrating these advanced research projects and show that managing your well-being doesn’t have to stop once you step inside your car.”    

At the 2012 CES, Ford will be showcasing (North Hall, Grand Lobby, #2230) its in-car health & wellness services, as well as SYNC’s connected services and applications.

To see Gary Strumolo give some brief comments on Ford’s health & wellness initiatives, please visit:

For more updates and news from the Digital Health Summit follow on Twitter at Registration for the Digital Health Summit is mandatory. To register for the Digital Health Summit, visit

About Ford Motor Company:
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 166,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit

About Digital Health Summit:
The Digital Health Summit at the 2012 Consumer Electronics Show (CES) focuses on the booming market of consumer-based health and wellness innovations that sit at the convergence of technology and healthcare. The Digital Health Summit and Exhibition is presented by Living in Digital Times, producer of the following summits and exhibitions at the 2011 Consumer Electronics Show: Silvers Summit, Fitness Tech Summit, HigherEd Tech Summit, Kids@Play Summit, MommyTech Summit, Mobile Apps Showdown, and Last Gadget Standing. For more information about the Digital Health Summit, visit:


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Danielle Simmons
PR, Digital Health Summit
(415) 571-8820
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Emily Rosen
WPP Public Relations for Ford Motor Company
(281) 380-9661
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