Loren Ridinger, Entrepreneur, Trendsetter and Creator of the High End Jewelry Line, Loren Jewels® to Bring Fine Jewelry Line to HSN

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Yours by Loren™ to Debut December 12

Loren Ridinger, Senior Vice President of Market America, Inc and SHOP.COM, entrepreneur, trendsetter and creator of the high end jewelry line, Loren Jewels® (http://www.lorenjewels.com) announces the debut of her new fine jewelry collection Yours by Loren, on HSN Monday, December 12th.

The Yours by Loren™ collection will offer HSN shoppers the chance to indulge in glamorous and luxurious fine jewelry this holiday season. From stunning drop earrings in rich red tiger's eye to a show stopping blue topaz ring, the Yours by Loren™ collection includes pieces ranging from $100 to over $1,000.

“This collection has been a fantasy for me and I am so excited to see everything come together,” said Loren Ridinger. “Each piece is elegant yet unpredictably whimsical and will inspire you to be your most glamorous no matter the occasion. Yours by Loren is my gift to all women this holiday season and I can’t wait for it to be Yours!” said Ridinger.

Yours by Loren™ embodies the same elements of class and sophistication as Loren Jewels, but at a more accessible price. Made with impeccable quality to meet the demands of today's fashionable woman, each piece is meant to fit every occasion. This collection is created with materials as stunning as the women who have inspired Loren.

“Loren has incredible style and I am confident that her beautiful jewelry will resonate with the HSN customer,” said John Bosco, senior vice president of apparel, accessories and jewelry for HSN. “This opulent gemstone jewelry collection offers the aesthetic of aspirational jewelry but at a value for our customers.”

Loren Ridinger will debut her Yours by Loren™ jewelry collection on HSN with a live prime-time special, airing on December 12, 10pm-12am. The prestigious jewelry collection will be sold at HSN, HSN.com and SHOP.com (http://www.SHOP.com). Consumers benefit even further with cash back earnings when purchasing Yours by Loren™ through SHOP.COM’s portal (keywords: Yours by Loren), where HSN is a partner store.

ABOUT LOREN RIDINGER
Senior Vice President of Internet retailing giant Marketamerica.com and SHOP.COM, Creator of the award winning cosmetic line, Motives® by Loren Ridinger and the uber-luxurious skincare line, Cellular Laboratories™, and Founder of the exquisite jewelry collection, Loren Jewels® and the fine jewelry line, Yours by Loren® which is available exclusively through HSN.

Loren is an Internet mogul who has been changing the face of the beauty as well as Internet shopping for 20 years. Her impeccable style has established her as one of today’s leading trendsetters. She has been named to Vogue’s Top 100 as one of their most influential women and selected by Haute Living Magazine as one of New York’s and Miami’s most influential people. Loren was awarded the 2009 Women of Substance and Style award, recognized by Fashion Group International for her contribution to the fashion and beauty industry. In addition, her outstanding business accomplishments were recognized when Loren was named Woman Extraordinaire in 2010 and 2011 and a Top 50 Entrepreneur by Business Leader magazine in 2009 and 2010. Loren has transcribed her style, fashion and inspiration to women everywhere on her personal blogs, Loren’s World (http://www.lorensworld.com), a woman’s empowerment site that was recently named to the Forbes list of the 'Top 100 Websites for Women’ and MyFashionCents.com (http://www.myfashioncents.com), which won the DivineCaroline.com Award 2009. Recently named one of the ‘Top 50 Most Motivational People on the Web’ by Under30CEO.com, Loren is an avid social media guru, using her Facebook page http://www.facebook.com/lorenridinger as well Twitter http://twitter.com/lorenridinger to connect with her more than 144,000 fans and followers.

Loren’s passion to help others leads her involvement with many charitable causes including Rally for Kids with Cancer, which she Co-Chaired with Eva Longoria, American Heart Association, from whom she received the 2010 Big Heart Humanitarian award, the Make-a-Wish Foundation, the Jennifer Lopez Foundation, Cystic Fibrosis Foundation, the Rush Philanthropic Arts Foundation, the Junior League of Miami and many others.

ABOUT MARKET AMERICA, INC. & SHOP.COM
Market America is a product brokerage and Internet marketing company that specializes in One-to-One Marketing. With more than three million customers and 180,000 Shop Consultants worldwide, the company has generated over $3.8 billion in accumulated retail sales. Headquartered in Greensboro, NC – the company was founded in 1992 by president and CEO JR Ridinger and employs over 700 people globally with international operations in the United States, Canada, Taiwan, Hong Kong, Australia, Philippines and United Kingdom. Through its revolutionary One-to-One Marketing concept, Market America combines the Internet with the power of people – creating the ultimate online shopping destination. More information is available at MarketAmerica.com, (http://www.marketamerica.com).

SHOP.COM is a comparison shopping site designed to meet the shopping needs of the consumer and the business needs of merchants. Leveraging the features of our patented OneCart®, along with extensive partner marketplace integration, and thousands of pages of unique shopping-centric editorial, SHOP.COM helps customers "Shop Smart, Save Big" across thousands of online stores. SHOP.COM also powers ShopCompanion, a comprehensive directory of online and brick-and-mortar stores, and The Shopping Vine (http://theshoppingvine.com), a shopping blog network. For more information, please visit (http://www.SHOP.com).

ABOUT HSN
Headquartered in St. Petersburg, FL, HSN is a leading interactive multichannel retailer, offering a curated assortment of exclusive products and top brand names to its customers. HSN incorporates entertainment, inspiration, personalities and industry experts to provide an entirely unique shopping experience. At HSN, customers find exceptional selections in Health & Beauty (e.g. Benefit, Carol's Daughter, Coty, Elizabeth Arden, Andrew Lessman, Lancôme, My Life Mary J. Blige, Perlier, Serious Skin Care, Shiseido, Signature Club A, Stila, Wei East, ybf Beauty); Jewelry (e.g. Heidi Daus, Iris Apfel, R.J. Graziano, Rarities: Fine Jewelry with Carol Brodie, Amedeo Scognamiglio, Tori Spelling); Home/Lifestyle (e.g. Jeffrey Banks, Nate Berkus, Bissell, Colin Cowie, Dyson, Easy Exotic by Padma Lakshmi, Todd English, Emeril Lagasse, Happy Chic by Jonathan Adler, Joy Mangano, MoMA Design Store, Wolfgang Puck); Fashion/Accessories (e.g. American Glamour Badgley Mischka, Joan Boyce, Curations with Stefani Greenfield, Libby Edelman, Sam Edelman, Chi by Carlos Falchi, Diane Gilman, IMAN Global Chic, "Timeless" by Naeem Khan, Twiggy LONDON, Sharif, Serena Williams Signature Statement); and Electronics (e.g. Sony, Kodak, Acer, Olympus, GE, Panasonic).

A leader in transactional innovation, HSN is the only retailer offering live streaming video in HD on three screens: TV, online and mobile. HSN broadcasts live to 96 million households in the US in HD 24/7 and its website – hsn.com – is a top 10 e-commerce site, featuring more than 15,000 product videos. Mobile applications include HSN apps for iPad, iPhone and Android. HSN, founded 34 years ago as the first shopping network, is an operating segment of HSN, Inc. (Nasdaq: HSNI). For more information, please visit HSN.com, or follow @HSN on Facebook and Twitter.

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Sara Vinson
Market America
336.389.5824
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